Top Ads on New York Film Academy

New York Film Academy Background Introduction:

Join NYFA: http://bit.ly/1wYrJlI Facebook NYFA LA: https://www.facebook.com/NewYorkFilmAcademyLosAngeles/ Facebook NYFA South Beach: www.facebook.com/newyorkfilmacademysouthbeach Blog: https://www.nyfa.edu/film-school-blog

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

New York Film Academy has been advertising and marketing on Facebook for many years. And New York Film Academy has placed 592 of ads on the Facebook platform in the last month. In the past few years,New York Film Academy has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for New York Film Academy on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for New York Film Academy. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from New York Film Academy.

BigSpy

1.New York Film Academy Top 3 Ads Basic Understanding

   top1  top2  top3
Name  New York Film Academy  New York Film Academy  New York Film Academy
Page Categories  College & University  College & University  Performing Arts School
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

New York Film Academy Marketing Objectives Analysis: 

New York Film Academy has been operating in College & University for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. New York Film Academy best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.New York Film Academy Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Ready to become a Cinematographer?  Ready to become a Cinematographer? This summer, take your acting to the next level. 
Ad Copy Text  Learn Cinematography at NYFA! Programs for cinematographers created by cinematographers. Learn more!...  Learn Cinematography at NYFA! Programs for cinematographers created by cinematographers. Learn more!...  Whether your passion is musical theatre, on-camera acting, or learning to audition with confidence, ...
Link Description  New York Film Academy (NYFA), named by Variety as a Top Film School in 2020, is a premier visual and performing arts college offering accredited degrees and non-degree programs in numerous areas of study. Cinematography programs are offered Online and On-Campus in New York (NYC), Miami, Los Angeles....  New York Film Academy (NYFA), named by Variety as a Top Film School in 2020, is a premier visual and performing arts college offering accredited degrees and non-degree programs in numerous areas of study. Cinematography programs are offered Online and On-Campus in New York (NYC), Miami, Los Angeles....  Train online with our master instructors.
Website Link  www.nyfa.edu  www.nyfa.edu  www.aada.edu
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 149  158  126
Like 30  51  154

New York Film Academy Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. New York Film Academy Top 1 ads got 30 likes. New York Film Academy uses a sentence with the finishing touch title: “Ready to become a Cinematographer?”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. New York Film Academy shared 149 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. New York Film Academy should continue to optimize the ad content.

3.New York Film Academy Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-03-30-2020-06-19  2020-04-15-2020-06-19  2020-06-10-2020-06-18
Landing Page Link  https://www.nyfa.edu/sm-landing/cinematography-1a.php?utm_source=fb+PPC&utm_medium=cpc&utm_campaign=Cinematography+Mexico+Lookalike+ByCinematographersV1&fbclid=IwAR2okd8B6piUaXTciZ7x4r2DGXXMszlsPewY4AgLUUiX_oQZuh8eX2fKARY  https://www.nyfa.edu/sm-landing/cinematography-1a.php?utm_source=fb+PPC&utm_medium=cpc&utm_campaign=Cinematography+South+America+Interests+ByCinematographersV2   https://www.aada.edu/programs/summer-program/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by New York Film Academy are successful.

New York Film Academy Creative Analysis: 

New York Film Academy placed a Image ad in 2020-03-30-2020-06-19, and got 30 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.New York Film Academy Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Morocco,Peru,Mexico...  Brazil,Jordan,Egypt...  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

New York Film Academy has the best conversion in Morocco,Peru,Mexico..., and can advertise more in Morocco,Peru,Mexico... in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.New York Film Academy Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-30-2020-06-19  2020-04-15-2020-06-19  2020-06-10-2020-06-18
During  82 days  66 days 8 days 
Like  30  51  154
Share  3  4  4
Comment  3  2  4

Advertising effectiveness is a direct manifestation of advertising. New York Film Academy ‘s Top 1 ad received 30 likes, 3 shares, 3 comments in just 82 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for New York Film Academy, helping New York Film Academy to grasp the ad data more clearly.