Top Ads on Nestlé Start Well Stay Well

Nestlé Start Well Stay Well Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Nestlé Start Well Stay Well has been advertising and marketing on Facebook for many years. And Nestlé Start Well Stay Well has placed 74 of ads on the Facebook platform in the last month. In the past few years,Nestlé Start Well Stay Well has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Nestlé Start Well Stay Well on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Nestlé Start Well Stay Well. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Nestlé Start Well Stay Well.

BigSpy

1.Nestlé Start Well Stay Well Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Nestlé Start Well Stay Well  Nestlé Start Well Stay Well  Nestlé Start Well Stay Well
Page Categories  Product/Service  Product/Service  Product/Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Nestlé Start Well Stay Well Marketing Objectives Analysis: 

Nestlé Start Well Stay Well has been operating in Product/Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Nestlé Start Well Stay Well best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Nestlé Start Well Stay Well Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Beli Sekarang  Beli Sekarang SHOP NOW 
Ad Copy Text  Bantu Si Manja meningkatkan sistem penghadamannya dengan makanan seimbang bersama L. reuteri dalam ...  Bantu Si Manja meningkatkan sistem penghadamannya dengan makanan seimbang bersama L. reuteri dalam ...  Enjoy great deals at our official store on Lazada What are you waiting for ? Buy Now!! *O...
Link Description  N/A  N/A  N/A
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 190  190  383
Like 515  33  335

Nestlé Start Well Stay Well Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Nestlé Start Well Stay Well Top 1 ads got 515 likes. Nestlé Start Well Stay Well uses a sentence with the finishing touch title: “Beli Sekarang”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Nestlé Start Well Stay Well shared 190 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Nestlé Start Well Stay Well should continue to optimize the ad content.

3.Nestlé Start Well Stay Well Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-31-2020-06-16  2020-05-31-2020-06-16  2019-10-20-2020-06-14
Landing Page Link  https://www.facebook.com/NestleStartWell2gether/?_sref_=10157928882275280&refid=28&_ft_=adid.23844783002890211:qid.6839074383361808463:mf_story_key.1951642951096433226:is_sponsored.1:ei.AI@AQLXsdJXqoAxLgNIbgIaGE-71QpIl9Ae73ckFgw2OzYd-_LF2NaXt3PYIIqkF0JPvgtfoiKhCc18nAYjhYxuLYXe:top_level_post_id.10157928882270280:content_owner_id_new.153407290279:call_to_action_type.LEARN_MORE:page_id.153407290279:src.22:story_location.5:story_attachment_style.rich_media_collection:view_time.1592345531:filter.h_nor:tds_flgs.3:actrs.153407290279:page_insights.%7B%22153407290279%22:%7B%22page_id%22:153407290279,%22page_id_type%22:%22page%22,%22actor_id%22:153407290279,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1591020064,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B10157928882270280%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:153407290279,%22page_id%22:153407290279,%22post_id%22:10157928882270280,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=~-R  https://www.facebook.com/153407290279/posts/10157928882300280/   https://www.facebook.com/153407290279/posts/10157234166340280/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Nestlé Start Well Stay Well are successful.

Nestlé Start Well Stay Well Creative Analysis: 

Nestlé Start Well Stay Well placed a Image ad in 2020-05-31-2020-06-16, and got 515 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Nestlé Start Well Stay Well Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Malaysia  N/A  N/A
Language  Indonesian  Indonesian  German

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Nestlé Start Well Stay Well has the best conversion in Malaysia, and can advertise more in Malaysia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Nestlé Start Well Stay Well Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-31-2020-06-16  2020-05-31-2020-06-16  2019-10-20-2020-06-14
During  17 days  17 days 239 days 
Like  515  33  335
Share  23  3  6
Comment  24  1  9

Advertising effectiveness is a direct manifestation of advertising. Nestlé Start Well Stay Well ‘s Top 1 ad received 515 likes, 23 shares, 24 comments in just 17 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Nestlé Start Well Stay Well, helping Nestlé Start Well Stay Well to grasp the ad data more clearly.