Top Ads on NatureWise

NatureWise Background Introduction:

Take a journey to a healthier, happier you with natural health supplements from NatureWise, including multivitamins, ashwagandha, probiotics, and herbal blends for stress, healthy aging, healthy weight, and more.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

NatureWise has been advertising and marketing on Facebook for many years. And NatureWise has placed 35 of ads on the Facebook platform in the last month. In the past few years,NatureWise has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for NatureWise on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for NatureWise. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from NatureWise.

BigSpy

1.NatureWise Top 3 Ads Basic Understanding

   top1  top2  top3
Name  NatureWise  NatureWise  NatureWise
Page Categories  Vitamins/Supplements  Vitamins/Supplements  Vitamins/Supplements
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

NatureWise Marketing Objectives Analysis: 

NatureWise has been operating in Vitamins/Supplements for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. NatureWise best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.NatureWise Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  50% OFF Multivitamins!  50% OFF Daily Probiotics! Naturewise Collagen 
Ad Copy Text  no setting  no setting  no setting
Link Description  Use Promo Code 'MULTI50'  Use Promo Code 'DAILY50'  Take a journey to a healthier, happier you with natural health supplements from NatureWise, including multivitamins, ashwagandha, probiotics, and herbal blends for stress, healthy aging, healthy weight, and more.
Website Link  www.naturewise.com  www.naturewise.com  www.naturewise.com
CTA  SHOP_NOW  SHOP_NOW  GET_OFFER
Text Word Count 0  0  0
Like 0  0  0

NatureWise Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. NatureWise Top 1 ads got 0 likes. NatureWise uses a sentence with the finishing touch title: “50% OFF Multivitamins! ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. NatureWise shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. NatureWise should continue to optimize the ad content.

3.NatureWise Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-04-01-2020-06-17  2020-04-01-2020-06-16  2020-06-04-2020-06-16
Landing Page Link  https://www.naturewise.com/collections/multivitamins  https://www.naturewise.com/products/daily-care-probiotics   https://www.naturewise.com/products/enhanced-collagen-peptides-hydrolyzed-type-i-iii

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by NatureWise are successful.

NatureWise Creative Analysis: 

NatureWise placed a Image ad in 2020-04-01-2020-06-17, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.NatureWise Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  Portuguese  Portuguese  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

NatureWise has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.NatureWise Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-01-2020-06-17  2020-04-01-2020-06-16  2020-06-04-2020-06-16
During  78 days  77 days 13 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. NatureWise ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 78 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for NatureWise, helping NatureWise to grasp the ad data more clearly.