Top Ads on Natural Grocers

Natural Grocers Background Introduction:

Specialty retailer featuring organic & natural groceries, body care & dietary supplements. We offer affordable prices and free nutrition education.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Natural Grocers has been advertising and marketing on Facebook for many years. And Natural Grocers has placed 89 of ads on the Facebook platform in the last month. In the past few years,Natural Grocers has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Natural Grocers on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Natural Grocers. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Natural Grocers.

BigSpy

1.Natural Grocers Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Natural Grocers  Natural Grocers  Natural Grocers
Page Categories  Grocery Store  Grocery Store  Grocery Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Natural Grocers Marketing Objectives Analysis: 

Natural Grocers has been operating in Grocery Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Natural Grocers best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Natural Grocers Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Natural Grocers  Natural Grocers Natural Grocers 
Ad Copy Text  We only sell natural & organic groceries because you and the planet deserve nothing less. Follow alo...  We only sell Natural & Organic Groceries because you and the planet deserve nothing less. Follow alo...  We only sell Natural & Organic Groceries because you and the planet deserve nothing less. Follow alo...
Link Description  A natural & organic grocery store featuring free nutrition education and your favorite food, body care & dietary supplements at always affordable prices.  A natural & organic grocery store featuring free nutrition education and your favorite food, body care & dietary supplements at always affordable prices.  A natural & organic grocery store featuring free nutrition education and your favorite food, body care & dietary supplements at always affordable prices.
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  LIKE_PAGE  LIKE_PAGE  LIKE_PAGE
Text Word Count 143  143  143
Like 1948  1662  205

Natural Grocers Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Natural Grocers Top 1 ads got 1948 likes. Natural Grocers uses a sentence with the finishing touch title: “Natural Grocers”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Natural Grocers shared 143 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LIKE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Natural Grocers should continue to optimize the ad content.

3.Natural Grocers Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-07-2020-06-20  2020-06-01-2020-06-18  2020-06-01-2020-06-18
Landing Page Link  https://www.facebook.com/NaturalGrocers/  https://www.facebook.com/NaturalGrocers/   https://www.facebook.com/NaturalGrocers/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Natural Grocers are successful.

Natural Grocers Creative Analysis: 

Natural Grocers placed a Image ad in 2020-05-07-2020-06-20, and got 1948 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Natural Grocers Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Morocco,Germany,Pakistan...  United States,Mongolia,Germany  Morocco,United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Natural Grocers has the best conversion in Morocco,Germany,Pakistan..., and can advertise more in Morocco,Germany,Pakistan... in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Natural Grocers Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-07-2020-06-20  2020-06-01-2020-06-18  2020-06-01-2020-06-18
During  45 days  18 days 18 days 
Like  1948  1662  205
Share  94  0  2
Comment  59  23  1

Advertising effectiveness is a direct manifestation of advertising. Natural Grocers ‘s Top 1 ad received 1948 likes, 94 shares, 59 comments in just 45 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Natural Grocers, helping Natural Grocers to grasp the ad data more clearly.