Top Ads on National Geographic TV
National Geographic TV Background Introduction:
Official Page for U.S. viewers and your best source for nature, history, science, people, places & exploration TV. Follow us on Twitter: @NatGeoChannel
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
National Geographic TV has been advertising and marketing on Facebook for many years. And National Geographic TV has placed 92 of ads on the Facebook platform in the last month. In the past few years,National Geographic TV has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for National Geographic TV on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for National Geographic TV. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from National Geographic TV.
1.National Geographic TV Top 3 Ads Basic Understanding
|Name||National Geographic TV||National Geographic TV||National Geographic TV|
|Page Categories||TV Network||TV Network||TV Network|
National Geographic TV Marketing Objectives Analysis:
National Geographic TV has been operating in TV Network for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. National Geographic TV best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.National Geographic TV Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Chris Hemsworth - Centr||Gordon Ramsay: Uncharted||Gordon Ramsay: Uncharted|
|Ad Copy Text||Your body has three major systems--the skeletal, muscular, and, cardiovascular--that work together t...||Things are getting spicy on this week's episode of Gordon Ramsay: Uncharted. New episode airs Sunday...||Gordon is headed to South Africa to learn about the country's rich culinary history. Watch Gordon Ra...|
|Text Word Count||197||110||134|
National Geographic TV Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. National Geographic TV Top 1 ads got 103 likes. National Geographic TV uses a sentence with the finishing touch title: “Chris Hemsworth - Centr”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. National Geographic TV shared 197 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. National Geographic TV should continue to optimize the ad content.
3.National Geographic TV Top 3 Ads Creative Selection
|Landing Page Link||https://www.facebook.com/29194481004/posts/10158155699901005/||https://www.nationalgeographic.com/shows/gordon-ramsay-uncharted||https://www.nationalgeographic.com/shows/gordon-ramsay-uncharted|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by National Geographic TV are successful.
National Geographic TV Creative Analysis:
National Geographic TV placed a Video ad in 2020-06-12-2020-06-17, and got 103 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.National Geographic TV Top 3 Ads Audience Analysis:
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
National Geographic TV has the best conversion in United States, and can advertise more in United States in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.National Geographic TV Top 3 Ads Performance Display
|During||6 days||5 days||5 days|
Advertising effectiveness is a direct manifestation of advertising. National Geographic TV ‘s Top 1 ad received 103 likes, 43 shares, 7 comments in just 6 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for National Geographic TV, helping National Geographic TV to grasp the ad data more clearly.