Top Ads on National Wildlife Catalog

National Wildlife Catalog Background Introduction:

We greatly appreciate our supporters, and want you to know that every purchase you make from this catalog helps protect wildlife for our children's future. http://www.shopnwf.org/index.jsp

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

National Wildlife Catalog has been advertising and marketing on Facebook for many years. And National Wildlife Catalog has placed 35 of ads on the Facebook platform in the last month. In the past few years,National Wildlife Catalog has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for National Wildlife Catalog on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for National Wildlife Catalog. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from National Wildlife Catalog.

BigSpy

1.National Wildlife Catalog Top 3 Ads Basic Understanding

   top1  top2  top3
Name  National Wildlife Catalog  National Wildlife Catalog  National Wildlife Catalog
Page Categories  Gift Shop  Gift Shop  Gift Shop
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

National Wildlife Catalog Marketing Objectives Analysis: 

National Wildlife Catalog has been operating in Gift Shop for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. National Wildlife Catalog best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.National Wildlife Catalog Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  N/A Holiday Gifts for the Nature Lover 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  N/A  N/A
Website Link  www.facebook.com  www.shopnwf.org  www.shopnwf.org
CTA    SHOP_NOW  SHOP_NOW
Text Word Count 0  0  0
Like 0  0  0

National Wildlife Catalog Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. National Wildlife Catalog Top 1 ads got 0 likes. National Wildlife Catalog uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. National Wildlife Catalog shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. National Wildlife Catalog should continue to optimize the ad content.

3.National Wildlife Catalog Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2019-02-05-2020-04-28  2018-06-04-2020-04-28  2018-11-15-2020-04-28
Landing Page Link  https://www.facebook.com/NWFcatalog/  https://www.shopnwf.org/catalog/search.cmd?keyword=wolf   https://www.shopnwf.org/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by National Wildlife Catalog are successful.

National Wildlife Catalog Creative Analysis: 

National Wildlife Catalog placed a Image ad in 2019-02-05-2020-04-28, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.National Wildlife Catalog Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  N/A  N/A  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

National Wildlife Catalog has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.National Wildlife Catalog Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-02-05-2020-04-28  2018-06-04-2020-04-28  2018-11-15-2020-04-28
During  449 days  695 days 531 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. National Wildlife Catalog ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 449 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for National Wildlife Catalog, helping National Wildlife Catalog to grasp the ad data more clearly.