Top Ads on National Bankcard

National Bankcard Background Introduction:

National Bankcard is a leading provider in credit and debit card-based payment processing solutions to customers across the country.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

National Bankcard has been advertising and marketing on Facebook for many years. And National Bankcard has placed 127 of ads on the Facebook platform in the last month. In the past few years,National Bankcard has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for National Bankcard on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for National Bankcard. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from National Bankcard.

BigSpy

1.National Bankcard Top 3 Ads Basic Understanding

   top1  top2  top3
Name  National Bankcard  National Bankcard  National Bankcard
Page Categories  Business Service  Business Service  Business Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

National Bankcard Marketing Objectives Analysis: 

National Bankcard has been operating in Business Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. National Bankcard best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.National Bankcard Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Has Your Small Business Been Affected?  DO YOU ACCEPT CREDIT CARDS? DO YOU ACCEPT CREDIT CARDS? 
Ad Copy Text  ❗️ATTENTION BUSINESS OWNERS: ❗️Do you accept credit cards? Every dollar matters when runnin...  ⁉️ ATTENTION BUSINESS OWNERS: Do you accept credit cards⁉️ Why do business owners keep payi...  ⁉️ ATTENTION BUSINESS OWNERS: Do you accept credit cards⁉️ Why do business owners keep payi...
Link Description  Processing rates from only 0.25%  Processing rates from only 0.25%  Processing rates from only 0.25%
Website Link  nationalbankcard.com  nationalbankcard.com  nationalbankcard.com
CTA  SIGN_UP  SIGN_UP  LEARN_MORE
Text Word Count 227  191  191
Like 196  5  63

National Bankcard Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. National Bankcard Top 1 ads got 196 likes. National Bankcard uses a sentence with the finishing touch title: “Has Your Small Business Been Affected?”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. National Bankcard shared 227 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. National Bankcard should continue to optimize the ad content.

3.National Bankcard Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-05-29-2020-06-18  2019-12-18-2020-06-04  2019-10-26-2020-06-04
Landing Page Link  https://nationalbankcard.com/get-pricing/?utm_campaign=23843913409180094&utm_adgroup=23844749277030094&utm_content=23844749277040094-fb&utm_source=facebook&UTM_ispaid=yes&fbclid=IwAR14gkSNVYpR_GGIg-cRaoKgWxQM4GuX0uHprae817sJEfM29bKsDlAWRks  https://nationalbankcard.com/get-pricing/?utm_campaign=23843913409180094&utm_adgroup=23844224862610094&utm_content=23844224862870094&utm_source=facebook&UTM_ispaid=yes   https://nationalbankcard.com/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by National Bankcard are successful.

National Bankcard Creative Analysis: 

National Bankcard placed a Video ad in 2020-05-29-2020-06-18, and got 196 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.National Bankcard Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  United Kingdom  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

National Bankcard has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.National Bankcard Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-29-2020-06-18  2019-12-18-2020-06-04  2019-10-26-2020-06-04
During  21 days  170 days 223 days 
Like  196  5  63
Share  83  4  41
Comment  23  1  11

Advertising effectiveness is a direct manifestation of advertising. National Bankcard ‘s Top 1 ad received 196 likes, 83 shares, 23 comments in just 21 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for National Bankcard, helping National Bankcard to grasp the ad data more clearly.