Top Ads on NASCAR
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NASCAR has been advertising and marketing on Facebook for many years. And NASCAR has placed 291 of ads on the Facebook platform in the last month. In the past few years,NASCAR has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for NASCAR on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for NASCAR. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from NASCAR.
1.NASCAR Top 3 Ads Basic Understanding
|Page Categories||Video Game||Video Game||Video Game|
NASCAR Marketing Objectives Analysis:
NASCAR has been operating in Video Game for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. NASCAR best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.NASCAR Top 3 Ads Content Display
|Ad Headline||Exclusive Pre-Order Bonus||Exclusive Pre-Order Bonus||Exclusive Pre-Order Bonus|
|Ad Copy Text||no setting||no setting||no setting|
|Link Description||Available on Xbox, PS4, & Steam||N/A||Available on Xbox, PS4, & Steam|
|Text Word Count||0||0||0|
NASCAR Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. NASCAR Top 1 ads got 0 likes. NASCAR uses a sentence with the finishing touch title: “Exclusive Pre-Order Bonus”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. NASCAR shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. NASCAR should continue to optimize the ad content.
3.NASCAR Top 3 Ads Creative Selection
|Landing Page Link||https://preorder.nascarheat.com/?utm_source=%7B%7Bsite_source_name%7D%7D&utm_medium=paid&utm_campaign=%7B%7Bcampaign.name%7D%7D&utm_content=%7B%7Badset.name%7D%7D||https://preorder.nascarheat.com/?utm_source=%7B%7Bsite_source_name%7D%7D&utm_medium=paid&utm_campaign=%7B%7Bcampaign.name%7D%7D&utm_content=%7B%7Badset.name%7D%7D||https://preorder.nascarheat.com/?utm_source=%7B%7Bsite_source_name%7D%7D&utm_medium=paid&utm_campaign=%7B%7Bcampaign.name%7D%7D&utm_content=%7B%7Badset.name%7D%7D|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by NASCAR are successful.
NASCAR Creative Analysis:
NASCAR placed a Video ad in 2020-06-09-2020-06-19, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.NASCAR Top 3 Ads Audience Analysis:
NASCAR has the best conversion in N/A, and can advertise more in N/A in the future.
5.NASCAR Top 3 Ads Performance Display
|During||11 days||17 days||17 days|
Advertising effectiveness is a direct manifestation of advertising. NASCAR ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 11 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for NASCAR, helping NASCAR to grasp the ad data more clearly.