Top Ads on Myprotein

Myprotein Background Introduction:

Official Myprotein Facebook Page. Νο.1 Εταιρεία Αθλητικής Διατροφής στην Ευρώπη.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Myprotein has been advertising and marketing on Facebook for many years. And Myprotein has placed 1104 of ads on the Facebook platform in the last month. In the past few years,Myprotein has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Myprotein on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Myprotein. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Myprotein.

BigSpy

1.Myprotein Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Myprotein  Myprotein  Myprotein
Page Categories  Vitamins/Supplements  Vitamins/Supplements  Vitamins/Supplements
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Myprotein Marketing Objectives Analysis: 

Myprotein has been operating in Vitamins/Supplements for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Myprotein best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Myprotein Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  „Impact Whey Protein“ - 21g baltymų porcijoje  OUTLET | IKI 60% NUOLAIDOS ¡Envío rápido a domicilio!  
Ad Copy Text  „Impact Whey Protein“- Nr. 1 išrūgų baltymai Jungtinėje Karalystėje, kurių kiekvienoje por...  Nori sutaupyti? Mūsų aprangos išpardavimas tau padės. Pasinaudok aukštomis nuolaidomis mūsų p...  Échale un vistazo a los suplementos y ropa recomendada para ti ¡Pedido a domicilio, directamente...
Link Description  Išrūgų proteinas „Impact“ – tai populiariausi išrūgų baltymai Jungtinėje Karalystėje, kurių vienoje porcijoje yra daugiau negu 80 %. Galite rinktis iš daugybės gardžių skonių.  Išparduodama apranga  N/A
Website Link  www.myprotein.lt  www.myprotein.lt  www.myprotein.es
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 176  131  126
Like 2  38  0

Myprotein Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Myprotein Top 1 ads got 2 likes. Myprotein uses a sentence with the finishing touch title: “„Impact Whey Protein“ - 21g baltymų porcijoje ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Myprotein shared 176 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Myprotein should continue to optimize the ad content.

3.Myprotein Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Carousel
Ad Time   2020-06-16-2020-06-20  2020-04-12-2020-06-20  2020-03-23-2020-06-20
Landing Page Link  https://www.myprotein.lt/sports-nutrition/impact-whey-protein/10530943.html?affil=mpppc&utm_source=facebook&utm_medium=paid_social&utm_campaign=LT+%7C+LT+%7C+FBK+%7C+PRS+%7C+Conversions+%7C+CVR+%7C+SKUs/Catagories&utm_term=LT+%7C+LT+%7C+PRS+%7C+Site+Visitor+LaL10%25&utm_content=Core+%7C+Studio+%7C+Campaign+%7C+IWP+%7C+AP+%7C+Static&utm_id=6175411797446&fbclid=IwAR0KPSyJU8OVAPc6VX436yJAVdE1VQ9YaxcHi4Abtk6j_IjAb2mu6fXG9V0  https://www.myprotein.lt/clothing/outlet.list   https://www.myprotein.es/nutricion-deportiva/the-pre-workout/11351672.html?utm_source=facebook&utm_medium=paid_social&utm_campaign=ES+%7C+ES+%7C+FBK+%7C+Conversions+%7C+CS+%7C+DRMK+2020&affil=thgppc&switchcurrency=EUR&shippingcountry=ES&utm_term=ES+%7C+ES+%7C+RMK+%7C+Viewed+or+Added+(28+Days)&utm_content=DRMK+2020+%7C+Studio+%7C+Product+%7C+Delivery+to+Your+Door+%7C+AP+%7C+Carousel+%7C+Border&utm_id=5e74dbe3786d8e10ae2e1975&fbclid=IwAR1-4EEGaVYEBk0mFvCMQ2mf7C__pPXk45-ovRNMNKpAp1aVsf2J95djiDA&variation=11351676

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Myprotein are successful.

Myprotein Creative Analysis: 

Myprotein placed a Image ad in 2020-06-16-2020-06-20, and got 2 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Myprotein Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Lithuania  Lithuania  N/A
Language  Lithuanian  Lithuanian  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Myprotein has the best conversion in Lithuania, and can advertise more in Lithuania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Myprotein Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-20  2020-04-12-2020-06-20  2020-03-23-2020-06-20
During  5 days  70 days 90 days 
Like  2  38  0
Share  0  12  6
Comment  0  4  0

Advertising effectiveness is a direct manifestation of advertising. Myprotein ‘s Top 1 ad received 2 likes, 0 shares, 0 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Myprotein, helping Myprotein to grasp the ad data more clearly.