Top Ads on MyBGE
MyBGE Background Introduction:
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MyBGE has been advertising and marketing on Facebook for many years. And MyBGE has placed 38 of ads on the Facebook platform in the last month. In the past few years,MyBGE has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for MyBGE on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for MyBGE. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from MyBGE.
1.MyBGE Top 3 Ads Basic Understanding
|Page Categories||Public Utility Company||Public Utility Company||Public Utility Company|
MyBGE Marketing Objectives Analysis:
MyBGE has been operating in Public Utility Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. MyBGE best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.MyBGE Top 3 Ads Content Display
|Ad Headline||Together we’ve got the energy to meet the challenge.||Black Friday Sale||Schedule a Home Check-up|
|Ad Copy Text||Reliable energy is more important now than ever. That’s why we’re suspending disconnections and ...||Get a Honeywell Wi-Fi Color Touchscreen smart thermostat for just $44.||A Quick Home Energy Check-up is a fast, easy way to increase the energy efficiency of your home and ...|
|Link Description||To learn more visit BGEnow.com||Shop BGE Marketplace||Get energy-saving measures.|
|Text Word Count||123||70||134|
MyBGE Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. MyBGE Top 1 ads got 222 likes. MyBGE uses a sentence with the finishing touch title: “Together we’ve got the energy to meet the challenge.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. MyBGE shared 123 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. MyBGE should continue to optimize the ad content.
3.MyBGE Top 3 Ads Creative Selection
|Landing Page Link||https://www.bgenow.com/2020/03/23/supporting-our-community-during-covid-19-bge-restoring-disconnected-service/?utm_source=Facebook&utm_medium=InFeedStatic&utm_campaign=2019Essential&utm_content=NoDisconnects||https://www.bgemarketplace.com/smart-thermostats/P-HON7DYCLR.html?utm_source=Facebook&utm_medium=ClicktoWebsite&utm_campaign=2019_BGE_Marketplace&utm_content=Honeywell&fbclid=IwAR39tnQ_52I8zeCa9cPHW9ZGEJLRZrq7xTibb4_1HaF7JaD6nzCsRNth9FI||https://bgesmartenergy.com/residential/quick-home-energy-check|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by MyBGE are successful.
MyBGE Creative Analysis:
MyBGE placed a Image ad in 2020-04-29-2020-06-16, and got 222 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.MyBGE Top 3 Ads Audience Analysis:
MyBGE has the best conversion in N/A, and can advertise more in N/A in the future.
5.MyBGE Top 3 Ads Performance Display
|During||49 days||12 days||18 days|
Advertising effectiveness is a direct manifestation of advertising. MyBGE ‘s Top 1 ad received 222 likes, 15 shares, 19 comments in just 49 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for MyBGE, helping MyBGE to grasp the ad data more clearly.