Top Ads on MyBGE

MyBGE Background Introduction:

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Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

MyBGE has been advertising and marketing on Facebook for many years. And MyBGE has placed 38 of ads on the Facebook platform in the last month. In the past few years,MyBGE has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for MyBGE on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for MyBGE. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from MyBGE.

BigSpy

1.MyBGE Top 3 Ads Basic Understanding

   top1  top2  top3
Name  MyBGE  MyBGE  MyBGE
Page Categories  Public Utility Company  Public Utility Company  Public Utility Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

MyBGE Marketing Objectives Analysis: 

MyBGE has been operating in Public Utility Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. MyBGE best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.MyBGE Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Together we’ve got the energy to meet the challenge.  Black Friday Sale Schedule a Home Check-up 
Ad Copy Text  Reliable energy is more important now than ever. That’s why we’re suspending disconnections and ...  Get a Honeywell Wi-Fi Color Touchscreen smart thermostat for just $44.  A Quick Home Energy Check-up is a fast, easy way to increase the energy efficiency of your home and ...
Link Description  To learn more visit BGEnow.com  Shop BGE Marketplace  Get energy-saving measures.
Website Link  www.bgenow.com  www.bgemarketplace.com  bgesmartenergy.com
CTA  LEARN_MORE  SHOP_NOW  LEARN_MORE
Text Word Count 123  70  134
Like 222  98  0

MyBGE Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. MyBGE Top 1 ads got 222 likes. MyBGE uses a sentence with the finishing touch title: “Together we’ve got the energy to meet the challenge.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. MyBGE shared 123 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. MyBGE should continue to optimize the ad content.

3.MyBGE Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-04-29-2020-06-16  2019-11-15-2019-11-26  2019-04-08-2019-04-25
Landing Page Link  https://www.bgenow.com/2020/03/23/supporting-our-community-during-covid-19-bge-restoring-disconnected-service/?utm_source=Facebook&utm_medium=InFeedStatic&utm_campaign=2019Essential&utm_content=NoDisconnects  https://www.bgemarketplace.com/smart-thermostats/P-HON7DYCLR.html?utm_source=Facebook&utm_medium=ClicktoWebsite&utm_campaign=2019_BGE_Marketplace&utm_content=Honeywell&fbclid=IwAR39tnQ_52I8zeCa9cPHW9ZGEJLRZrq7xTibb4_1HaF7JaD6nzCsRNth9FI   https://bgesmartenergy.com/residential/quick-home-energy-check

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by MyBGE are successful.

MyBGE Creative Analysis: 

MyBGE placed a Image ad in 2020-04-29-2020-06-16, and got 222 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.MyBGE Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  United States
Language  English  English  Norwegian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

MyBGE has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.MyBGE Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-29-2020-06-16  2019-11-15-2019-11-26  2019-04-08-2019-04-25
During  49 days  12 days 18 days 
Like  222  98  0
Share  15  33  0
Comment  19  13  0

Advertising effectiveness is a direct manifestation of advertising. MyBGE ‘s Top 1 ad received 222 likes, 15 shares, 19 comments in just 49 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for MyBGE, helping MyBGE to grasp the ad data more clearly.