Top Ads on MuscleFood

MuscleFood Background Introduction:

Muscle Food is healthy living made easy. Whether you are slimming down, getting lean, building muscle or just want to eat healthier - we have what you need.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

MuscleFood has been advertising and marketing on Facebook for many years. And MuscleFood has placed 92 of ads on the Facebook platform in the last month. In the past few years,MuscleFood has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for MuscleFood on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for MuscleFood. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from MuscleFood.


1.MuscleFood Top 3 Ads Basic Understanding

   top1  top2  top3
Name  MuscleFood  MuscleFood  MuscleFood
Page Categories  Sports & Recreation  Sports & Recreation  Sports & Recreation
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

MuscleFood Marketing Objectives Analysis: 

MuscleFood has been operating in Sports & Recreation for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. MuscleFood best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.MuscleFood Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  LOVED by 30,000+ 1 week of healthy meals for FREE!  Eat Healthier For LESS With 10 Meals FREE ULTIMATE Father's Day Meal.. The BIG Daddy Steak  
Ad Copy Text  Finding it hard to eat healthily recently? Let's change that NOW in time for Summer☀️ Try a week...  The ultimate HEALTHY eating offer is here Super fresh, less than 10% fat meat... Enough to make 35...  Nothing says Happy Father's Day like a BIG juicy steak... Right?! Yep... the BIG Daddy is here Ju...
Link Description  Rated 5* for flavour & taste by 30,000+ customers!  Claim your LIMITED offer & 10 meals for FREE!  LIMITED for Father's day only! Once they're gone, they won't be back!
Website Link
Text Word Count 1026  380  293
Like 120  93  52

MuscleFood Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. MuscleFood Top 1 ads got 120 likes. MuscleFood uses a sentence with the finishing touch title: “LOVED by 30,000+ 1 week of healthy meals for FREE!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. MuscleFood shared 1026 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is GET_OFFER.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. MuscleFood should continue to optimize the ad content.

3.MuscleFood Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-14-2020-06-18  2020-06-11-2020-06-17  2020-06-12-2020-06-16
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by MuscleFood are successful.

MuscleFood Creative Analysis: 

MuscleFood placed a Image ad in 2020-05-14-2020-06-18, and got 120 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.MuscleFood Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

MuscleFood has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.MuscleFood Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-14-2020-06-18  2020-06-11-2020-06-17  2020-06-12-2020-06-16
During  14 days  7 days 5 days 
Like  120  93  52
Share  10  10  2
Comment  61  25  32

Advertising effectiveness is a direct manifestation of advertising. MuscleFood ‘s Top 1 ad received 120 likes, 10 shares, 61 comments in just 14 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for MuscleFood, helping MuscleFood to grasp the ad data more clearly.