Top Ads on Multimat

Multimat Background Introduction:

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Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Multimat has been advertising and marketing on Facebook for many years. And Multimat has placed 14 of ads on the Facebook platform in the last month. In the past few years,Multimat has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Multimat on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Multimat. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Multimat.

BigSpy

1.Multimat Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Multimat  Multimat  Multimat
Page Categories  Restaurant Wholesaler  Restaurant Wholesaler  Restaurant Wholesaler
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Multimat Marketing Objectives Analysis: 

Multimat has been operating in Restaurant Wholesaler for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Multimat best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Multimat Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Photos from Multimat's post  Multimat Multimat 
Ad Copy Text  Mayo se nos viene recargado de talleres. Tratamos de cumplir con todas las peticiones de nuestras qu...  no setting  Las tablas de presentación en piedra pizarra, le dan ese toque sofisticado para que te luzcas con t...
Link Description  N/A  Partimos el mes de la madre y que mejor que premiarla con una  Las tablas de presentación en piedra pizarra, le dan ese toque sofisticado para que te luzcas con tus invitados. Puedes montar mariscos, carnes, quesos y más en estas sencillas y lindas piezas. Mas dimensiones y formas en nuestras tiendas:Viña del MarConcónQuillotaMaipúChicureo Link directo en nuestra web http://multimat.cl/new2/productos/83
Website Link  www.facebook.com  www.facebook.com  www.multimat.cl
CTA  MESSAGE_PAGE  MESSAGE_PAGE  LEARN_MORE
Text Word Count 537  0  351
Like 29  0  12

Multimat Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Multimat Top 1 ads got 29 likes. Multimat uses a sentence with the finishing touch title: “Photos from Multimat's post”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Multimat shared 537 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is MESSAGE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Multimat should continue to optimize the ad content.

3.Multimat Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Image
Ad Time   2019-05-05-2019-05-06  2019-05-06-2019-05-06  2019-04-18-2019-04-19
Landing Page Link  https://www.facebook.com/159273574132042/posts/2310787635647281/  https://www.facebook.com/MultiMat.cl/photos/a.362713883788009/2311384638920914/?type=3   https://www.multimat.cl/new2/productos/83

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Multimat are successful.

Multimat Creative Analysis: 

Multimat placed a Carousel ad in 2019-05-05-2019-05-06, and got 29 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Multimat Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Chile  Chile  Chile
Language  English  Spanish  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Multimat has the best conversion in Chile, and can advertise more in Chile in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Multimat Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-05-05-2019-05-06  2019-05-06-2019-05-06  2019-04-18-2019-04-19
During  2 days  1 days 2 days 
Like  29  0  12
Share  3  0  2
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Multimat ‘s Top 1 ad received 29 likes, 3 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Multimat, helping Multimat to grasp the ad data more clearly.