Top Ads on Motorola

Motorola Background Introduction:

Somos el canal oficial de #Moto Perú en Facebook. Te ayudamos de lunes a viernes de 09:00 a 18:00 hrs.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Motorola has been advertising and marketing on Facebook for many years. And Motorola has placed 700 of ads on the Facebook platform in the last month. In the past few years,Motorola has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Motorola on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Motorola. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Motorola.

BigSpy

1.Motorola Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Motorola  Motorola  Motorola
Page Categories  Electronics  Information Technology Company  Electronics
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Motorola Marketing Objectives Analysis: 

Motorola has been operating in Electronics for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Motorola best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Motorola Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Motorola razr  Motorola Edge $500 off razr 
Ad Copy Text  It's an icon. A style statement. And an incredible piece of technology. Just flip open the #Motorola...  Uită de telefoanele tradiționale și bucură-te de unul îndrăzneț și inedit. Noul Motorola Edg...  The perfectly pocketable razr is available in blush gold and you can get it for $500 off at motorola...
Link Description  #feeltheflip  N/A  Save at motorola.com
Website Link  bit.ly  www.motorola.com  www.motorola.com
CTA  SHOP_NOW  LEARN_MORE  LEARN_MORE
Text Word Count 246  101  115
Like 7880  221  54

Motorola Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Motorola Top 1 ads got 7880 likes. Motorola uses a sentence with the finishing touch title: “Motorola razr”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Motorola shared 246 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Motorola should continue to optimize the ad content.

3.Motorola Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Image
Ad Time   2020-05-30-2020-06-21  2020-05-14-2020-06-21  2020-06-16-2020-06-20
Landing Page Link  https://www.flipkart.com/razr/p/itm4c4bee7d49861?ocmpid=BrandAd_Motorola_Razr_FacebookRnf_India-Buy-now-4-Paid?force_app=1  https://www.motorola.com/ro/smartphones-motorola-edge/p?fbclid=IwAR2yRlbB4jHX9hVDZWj2Yd6eHrpaS_E1fgkiGDt8d6VDtM6-j5XF2dar0Bo   https://www.motorola.com/us/smartphones-razr/p?utm_source=facebook-instagram&utm_medium=paid-social&utm_campaign=razr&utm_term=conversion&utm_content=feed

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Motorola are successful.

Motorola Creative Analysis: 

Motorola placed a Video ad in 2020-05-30-2020-06-21, and got 7880 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Motorola Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  India  Romania  United States,China,Peru
Language  English  Spanish  Italian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Motorola has the best conversion in India, and can advertise more in India in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Motorola Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-30-2020-06-21  2020-05-14-2020-06-21  2020-06-16-2020-06-20
During  23 days  39 days 5 days 
Like  7880  221  54
Share  125  10  6
Comment  134  10  6

Advertising effectiveness is a direct manifestation of advertising. Motorola ‘s Top 1 ad received 7880 likes, 125 shares, 134 comments in just 23 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Motorola, helping Motorola to grasp the ad data more clearly.