Top Ads on Molylily

Molylily Background Introduction:

we are a global online boutique that is a leader in selling fashion clothing. Focusing on the very latest in affordable fashion style, we provide hundreds of the latest in chic product lines, to give maximum choice to our discerning clientele.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Molylily has been advertising and marketing on Facebook for many years. And Molylily has placed 106 of ads on the Facebook platform in the last month. In the past few years,Molylily has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Molylily on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Molylily. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Molylily.

BigSpy

1.Molylily Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Molylily  Molylily  Molylily
Page Categories  Clothing (Brand)  Clothing (Brand)  Clothing (Brand)
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Molylily Marketing Objectives Analysis: 

Molylily has been operating in Clothing (Brand) for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Molylily best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Molylily Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Women Type | Long Long Sleeve Stylish Off Shoulder Off Shoulder Bodycon Jumpsuit | Molylily  Jumpsuits & Rompers Dresses 
Ad Copy Text  Now is home party time! Get what you like soon! BUY 3 GET 1 FREE ❤️ CODE:VIP #Wholesale #Exclusi...  Time for a new wardrobe~ Buy 4 Get 22%OFF code:BG2 #lips #fashion #ootd #travel #chic #vacation #...  Time for a new wardrobe~ Buy 4 Get 22%OFF code:BG2
Link Description  N/A  Shop our collections to find the latest in women’s fashion trends and update your wardrobe with stylish women’s clothes. 12% Off Orders $59+ ❤️CODE:LUCK12 BUY 3 GET 1 FREE ❤️ CODE:VIP 20% Off Orders $169+❤️CODE:LUCK20  Get your new women's boutique clothing today! Look your best with these hot styles, and know they're looking no matter where you go. BUY 2 GET 12% OFF ❤️CODE:FIRE1 BUY 3 GET 1 FREE ❤️ CODE:VIP BUY 5 GET 20% OFF❤️CODE:FIRE2
Website Link  molylily.com  bit.ly  bit.ly
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 185  225  53
Like 0  43389  3

Molylily Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Molylily Top 1 ads got 0 likes. Molylily uses a sentence with the finishing touch title: “Women Type | Long Long Sleeve Stylish Off Shoulder Off Shoulder Bodycon Jumpsuit | Molylily”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Molylily shared 185 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Molylily should continue to optimize the ad content.

3.Molylily Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Image
Ad Time   2020-04-20-2020-06-18  2020-03-30-2020-06-18  2020-06-17-2020-06-18
Landing Page Link  https://molylily.com/products/short-sleeve-solid-color-off-shoulder-casual-wear-dress?fbclid=IwAR15EwN672eQ4iRq9OAX8TN3TZxCtekQcxtnMYHFzG6SgduI2aNGB1XAbu8  https://molylily.com/collections/jumpsuits-rompers?sort_by=long-34-length-sleeve-geometric-print-v-neck-wide-leg-romper-jumpsuit,skew-neck-batwing-sleeve-drawstring-jumpsuit,split-sleeve-off-shoulder-regular-plain-jumpsuit1,long-long-sleeve-feminine-leopard-print-round-neck-flared-set-1,ankle-length-sleeveless-casual-solid-color-spaghetti-strap-casual-wear-jumpsuit-3,print-lace-up-jumpsuit,long-short-sleeve-simple-solid-color-wide-leg-all-in-one-jumpsuit,long-long-sleeve-casual-solid-color-shirt-collar-casual-wear-jumpsuit-1,long-short-sleeve-plain-v-neck-cross-over-wrap-irregular-jumpsuit,long-long-sleeve-simple-solid-color-hood-all-in-one-jumpsuit,long-long-sleeve-casual-solid-color-spaghetti-strap-lace-up-jumpsuit-1,long-short-sleeve-solid-color-v-neck-all-in-one-jumpsuit,half-sleeve-deep-v-crop-top-solid-color-matching-wide-leg-pants-set,long-sleeve-robe-scoop-neck-top-matching-ribbed-pants-3-pc-set&q=1585639706&utm_source=FB&utm_medium=JPG&utm_campaign=0331-F-18-49-jumpsuit10%25-1-fashion&fbclid=IwAR2KuxBhzhld41G_c6JjiWp2sbn5vSJkfTMXGqyAeq93pAA-VN8_wqPhgVw   https://molylily.com/collections/dresses?sort_by=calf-length-sleeveless-stylish-round-collar-round-collar-bodycon-dress,short-sleeve-solid-color-off-shoulder-high-leg-dress,short-sleeve-one-shoulder-long-chevron-block-dress,sleeveless-v-neck-long-plain-dress2,long-sleeveless-stylish-u-collar-u-collar-casual-wear-dress-3,long-sleeveless-stylish-round-collar-round-collar-casual-wear-dress-4,long-sleeveless-casual-u-collar-u-collar-fork-opening-dress-1,short-sleeve-solid-color-off-shoulder-casual-wear-dress&q=1592464952&utm_source=FB&utm_medium=JPG&utm_campaign=0618-F-18-49-Dress10%25-1

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Molylily are successful.

Molylily Creative Analysis: 

Molylily placed a Carousel ad in 2020-04-20-2020-06-18, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Molylily Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  United States  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Molylily has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Molylily Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-20-2020-06-18  2020-03-30-2020-06-18  2020-06-17-2020-06-18
During  60 days  81 days 2 days 
Like  0  43389  3
Share  2213  13166  1
Comment  0  2655  0

Advertising effectiveness is a direct manifestation of advertising. Molylily ‘s Top 1 ad received 0 likes, 2213 shares, 0 comments in just 60 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Molylily, helping Molylily to grasp the ad data more clearly.