Top Ads on Mojo

Mojo Background Introduction:

What does Mojo mean? According to the dictionary: mojo1ˈməʊdʒəʊ/nounUS a magic charm, talisman, or spell. influence, especially magic power.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Mojo has been advertising and marketing on Facebook for many years. And Mojo has placed 673 of ads on the Facebook platform in the last month. In the past few years,Mojo has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Mojo on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Mojo. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Mojo.

BigSpy

1.Mojo Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Mojo  Mojo  Mojo
Page Categories  Coach  Lingerie & Underwear Store  Real Estate
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  woocommerce  N/A

Mojo Marketing Objectives Analysis: 

Mojo has been operating in Coach for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Mojo best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Mojo Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Become a POWERHOUSE! 21-Day Full Access Free Trial  Mojo Lingerie | Γυναικεία εσώρουχα | Σέξι εσώρουχα | μαγιό | MOJO Homes Pty Ltd 
Ad Copy Text  Do you find yourself always saying you're going to do something, but never get it done? Are you awa...  Βρείτε μοναδικά εσώρουχα σε πολύ προσιτές τιμές!!! Παρά...  Get your dream of a new home back on track with a $45,000 cash discount* on all MOJO homes
Link Description  N/A  Γυναικεία εσώρουχα, Σέξι εσώρουχα, μαγιό και αισθησιακά κομμάτια στο Mojo lingerie ! Κάντε κλικ εδώ για να αγοράσετε τα πιο όμορφα και εντυπωσιακά εσώρουχα  N/A
Website Link  dominate.mojouni.com  mojolingerie.gr  www.facebook.com
CTA  LEARN_MORE  SHOP_NOW  
Text Word Count 874  227  90
Like 132  46  13

Mojo Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Mojo Top 1 ads got 132 likes. Mojo uses a sentence with the finishing touch title: “Become a POWERHOUSE! 21-Day Full Access Free Trial”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Mojo shared 874 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Mojo should continue to optimize the ad content.

3.Mojo Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-05-31-2020-06-18  2020-06-16-2020-06-17  2020-06-17-2020-06-17
Landing Page Link  https://dominate.mojouni.com/free-superclass1  https://mojolingerie.gr/?fbclid=IwAR2EoZj12ReXPDHhL27u8AeWrO68xuLbAWnCi1Pcra7pPkJDSv0S2BM3Tj4   https://www.facebook.com/mojohomes/?_sref_=3241041992606887&refid=7&_ft_=adid.23844752500600032:qid.6839326187810933440:mf_story_key.-1206859616629548925:is_sponsored.1:ei.AI@AQJTRk_28NOKuqAiX5WuEJ6bc2_ImAl7wiKcLswoOribm2yaGY3CtiDXPwHS-pwUCmki0N2DL4hnWkJy9m_4eznk:top_level_post_id.3241041995940220:content_owner_id_new.965567076821068:page_id.965567076821068:src.22:story_location.5:story_attachment_style.lead_gen:view_time.1592404718:filter.h_nor:tds_flgs.3:actrs.965567076821068:page_insights.%7B%22965567076821068%22:%7B%22page_id%22:965567076821068,%22page_id_type%22:%22page%22,%22actor_id%22:965567076821068,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1591235710,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B3241041995940220%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:965567076821068,%22page_id%22:965567076821068,%22post_id%22:3241041995940220,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=~-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Mojo are successful.

Mojo Creative Analysis: 

Mojo placed a Video ad in 2020-05-31-2020-06-18, and got 132 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Mojo Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Israel  Greece  N/A
Language  English  Greek  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Mojo has the best conversion in Israel, and can advertise more in Israel in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Mojo Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-31-2020-06-18  2020-06-16-2020-06-17  2020-06-17-2020-06-17
During  19 days  2 days 1 days 
Like  132  46  13
Share  46  0  0
Comment  8  0  0

Advertising effectiveness is a direct manifestation of advertising. Mojo ‘s Top 1 ad received 132 likes, 46 shares, 8 comments in just 19 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Mojo, helping Mojo to grasp the ad data more clearly.