Top Ads on Missoma

Missoma Background Introduction:

www.Missoma.com offers award-winning statement pieces you can't live without, with a stunning array of semi-precious gemstone jewellery.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Missoma has been advertising and marketing on Facebook for many years. And Missoma has placed 59 of ads on the Facebook platform in the last month. In the past few years,Missoma has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Missoma on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Missoma. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Missoma.

BigSpy

1.Missoma Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Missoma  Missoma  Missoma
Page Categories  Jewelry/Watches  Jewelry/Watches  Jewelry/Watches
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Missoma Marketing Objectives Analysis: 

Missoma has been operating in Jewelry/Watches for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Missoma best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Missoma Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Designed to be layered  Use Code: MID20 THE BEST SELLERS 
Ad Copy Text  Meet Missoma, your new go-to jewelry destination. Plus, sign up for 10% off your first order.  618 is here: take 20% off all our latest collections with code MID20  Tried, tested and top of the class - shop our best-selling chains, earrings, rings and more. Plus, s...
Link Description  N/A  N/A  N/A
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 93  68  140
Like 2  30  5

Missoma Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Missoma Top 1 ads got 2 likes. Missoma uses a sentence with the finishing touch title: “Designed to be layered”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Missoma shared 93 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Missoma should continue to optimize the ad content.

3.Missoma Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-06-04-2020-06-18  2020-06-11-2020-06-18  2020-05-26-2020-05-29
Landing Page Link  https://www.facebook.com/328320203918632/posts/2969208006496492/  https://www.facebook.com/MissomaJewellery/?_vref_=674655269762603&refid=28&_ft_=adid.23845962877480133:qid.6839445643814069515:mf_story_key.-2602500888130743632:is_sponsored.1:ei.AI@AQJu5cqb22VPIMmmUGY_YtiwG8QlsVMe_at7LWC-1kmYRicflWwiS1QfzlKyWCBotHsXh5Yig_lyjjL6b8sR-Vyl:top_level_post_id.674655269762603:content_owner_id_new.328320203918632:call_to_action_type.LEARN_MORE:page_id.328320203918632:src.22:photo_id.674655269762603:story_location.5:story_attachment_style.rich_media_collection:view_time.1592431851:filter.h_nor:tds_flgs.3:actrs.328320203918632:page_insights.%7B%22328320203918632%22:%7B%22page_id%22:328320203918632,%22page_id_type%22:%22page%22,%22actor_id%22:328320203918632,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntVideoCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:1,%22publish_time%22:1591889036,%22story_name%22:%22EntVideoCreationStory%22,%22story_fbid%22:%5B674655269762603%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:328320203918632,%22page_id%22:328320203918632,%22post_id%22:674655269762603,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R   https://www.facebook.com/MissomaJewellery/?_vref_=686825765215240&refid=28&_ft_=adid.23845145078980781:qid.6832319476810719752:mf_story_key.-1282390474001208629:is_sponsored.1:ei.AI@AQIMfOh_43yOIQliGsAvFWCoTV95Zk4CLHGHX5aGpBBFqrXTwLdcyFhXUTRTpbiAwBT0pgQjCYSj7BCeIsPPKh2T:top_level_post_id.2947197885364171:content_owner_id_new.328320203918632:call_to_action_type.LEARN_MORE:page_id.328320203918632:src.22:photo_id.686825765215240:story_location.5:story_attachment_style.rich_media_collection:view_time.1590773154:filter.h_nor:tds_flgs.3:actrs.328320203918632:page_insights.%7B%22328320203918632%22:%7B%22page_id%22:328320203918632,%22page_id_type%22:%22page%22,%22actor_id%22:328320203918632,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1590591003,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B2947197885364171%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:328320203918632,%22page_id%22:328320203918632,%22post_id%22:2947197885364171,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Missoma are successful.

Missoma Creative Analysis: 

Missoma placed a Video ad in 2020-06-04-2020-06-18, and got 2 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Missoma Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  Portuguese  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Missoma has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Missoma Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-04-2020-06-18  2020-06-11-2020-06-18  2020-05-26-2020-05-29
During  15 days  8 days 4 days 
Like  2  30  5
Share  0  0  0
Comment  1  2  0

Advertising effectiveness is a direct manifestation of advertising. Missoma ‘s Top 1 ad received 2 likes, 0 shares, 1 comments in just 15 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Missoma, helping Missoma to grasp the ad data more clearly.