Top Ads on Miller and Smith

Miller and Smith Background Introduction:

One visit can change everything. www.MillerandSmith.com @MillerandSmith

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Miller and Smith has been advertising and marketing on Facebook for many years. And Miller and Smith has placed 87 of ads on the Facebook platform in the last month. In the past few years,Miller and Smith has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Miller and Smith on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Miller and Smith. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Miller and Smith.

BigSpy

1.Miller and Smith Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Miller and Smith  Miller and Smith  Miller and Smith
Page Categories  Real Estate  Real Estate  Real Estate
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

Miller and Smith Marketing Objectives Analysis: 

Miller and Smith has been operating in Real Estate for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Miller and Smith best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Miller and Smith Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  New Townhomes From the Low $400s in Manassas VA  New Homes From the Low $400s in Stafford VA New Homes From the Low $400s in Stafford VA 
Ad Copy Text  no setting  no setting  no setting
Link Description  We’ll let you in on a little secret. When it comes to location, Miller & Smith always has the edge. Where you can get a little bit of everything out of life, right at home. Mastering the mix of the perfect home in the right place, Miller & Smith is bringing brand-new, 2-car garage townhome designs to Prince William County’s hottest new community. Where you can step up to splendor and step out to the closest conveniences down the street. These 3-level townhomes with up to 2,100 square feet will feature carefully considered designs. Light filled, open spaces, gourmet designer kitchens and seamless indoor/outdoor living spaces.  Embrey Mill is one of Stafford, VA’s premier new home communities. Residents enjoy nearly 300 acres of open space, along with several amenities exclusive to Embrey Mill. Additionally, the new Embrey House, one of the community’s most popular watering holes, features a café, outdoor terrace, pool and play area for the kids. It’s not hard to fall in love with these new homes in Stafford, VA by Miller & Smith!  Embrey Mill is one of Stafford, VA’s premier new home communities. Residents enjoy nearly 300 acres of open space, along with several amenities exclusive to Embrey Mill. Additionally, the new Embrey House, one of the community’s most popular watering holes, features a café, outdoor terrace, pool and play area for the kids. It’s not hard to fall in love with these new homes in Stafford, VA by Miller & Smith!
Website Link  www.millerandsmith.com  www.millerandsmith.com  www.millerandsmith.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 0  0  0
Like 0  0  0

Miller and Smith Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Miller and Smith Top 1 ads got 0 likes. Miller and Smith uses a sentence with the finishing touch title: “New Townhomes From the Low $400s in Manassas VA”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Miller and Smith shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Miller and Smith should continue to optimize the ad content.

3.Miller and Smith Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-01-2020-05-24  2020-05-01-2020-05-24  2020-05-01-2020-05-24
Landing Page Link  https://www.millerandsmith.com/new-homes-for-sale-virginia/manassas/signal-hill-crossing/  https://www.millerandsmith.com/new-homes-for-sale-virginia/stafford/embrey-mill   https://www.millerandsmith.com/new-homes-for-sale-virginia/stafford/embrey-mill

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Miller and Smith are successful.

Miller and Smith Creative Analysis: 

Miller and Smith placed a Image ad in 2020-05-01-2020-05-24, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Miller and Smith Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Miller and Smith has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Miller and Smith Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-01-2020-05-24  2020-05-01-2020-05-24  2020-05-01-2020-05-24
During  24 days  24 days 24 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Miller and Smith ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 24 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Miller and Smith, helping Miller and Smith to grasp the ad data more clearly.