Top Ads on MicroSom - Aparelhos Auditivos

MicroSom - Aparelhos Auditivos Background Introduction:

Trabalhamos para que desfrute os sons do quotidiano.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

MicroSom - Aparelhos Auditivos has been advertising and marketing on Facebook for many years. And MicroSom - Aparelhos Auditivos has placed 62 of ads on the Facebook platform in the last month. In the past few years,MicroSom - Aparelhos Auditivos has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for MicroSom - Aparelhos Auditivos on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for MicroSom - Aparelhos Auditivos. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from MicroSom - Aparelhos Auditivos.

BigSpy

1.MicroSom - Aparelhos Auditivos Top 3 Ads Basic Understanding

   top1  top2  top3
Name  MicroSom - Aparelhos Auditivos  MicroSom - Aparelhos Auditivos  MicroSom - Aparelhos Auditivos
Page Categories  Health/Beauty  Health/Beauty  Health/Beauty
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

MicroSom - Aparelhos Auditivos Marketing Objectives Analysis: 

MicroSom - Aparelhos Auditivos has been operating in Health/Beauty for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. MicroSom - Aparelhos Auditivos best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.MicroSom - Aparelhos Auditivos Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Amostra Aparelho Auditivo Grátis  Amostra Aparelho Auditivo Grátis Amostra Aparelho Auditivo Grátis  
Ad Copy Text   OFERTA PARA QUEM NASCEU EM 1987 Queremos ajudar 50 pessoas com familiares com dificuldades auditi...   Procuramos voluntários para receber uma amostra do Aparelho Auditivo microCIC. Responda a apenas ...   OFERTA PARA QUEM NASCEU EM 1987 Queremos ajudar 50 pessoas com familiares com dificuldades auditi...
Link Description  Por tempo limitado. Aproveite já!  Aproveite já!  Por tempo limitado. Aproveite já!
Website Link  aa.microsom.pt  aa.microsom.pt  aa.microsom.pt
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 266  170  266
Like 20  27  12

MicroSom - Aparelhos Auditivos Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. MicroSom - Aparelhos Auditivos Top 1 ads got 20 likes. MicroSom - Aparelhos Auditivos uses a sentence with the finishing touch title: “Amostra Aparelho Auditivo Grátis ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. MicroSom - Aparelhos Auditivos shared 266 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. MicroSom - Aparelhos Auditivos should continue to optimize the ad content.

3.MicroSom - Aparelhos Auditivos Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2020-03-01-2020-06-17  2020-03-05-2020-06-17  2020-03-01-2020-06-15
Landing Page Link  https://aa.microsom.pt/amostraaparelhogratis/?UTM=CPI3050&ddn=em-1987  https://aa.microsom.pt/amostramicrocic/?UTM=MIC56&Cod_Campanha=MICAGD90120   https://aa.microsom.pt/amostraaparelhogratis/?UTM=CPI3050&ddn=em-1987&fbclid=IwAR0lWorhBt30ogChQtxCFDihN3K61hQDVLtUdO1sW06v-Ock7Ha3RwKI0tU

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by MicroSom - Aparelhos Auditivos are successful.

MicroSom - Aparelhos Auditivos Creative Analysis: 

MicroSom - Aparelhos Auditivos placed a Image ad in 2020-03-01-2020-06-17, and got 20 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.MicroSom - Aparelhos Auditivos Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Portugal  Portugal  N/A
Language  Portuguese  Slovak  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

MicroSom - Aparelhos Auditivos has the best conversion in Portugal, and can advertise more in Portugal in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.MicroSom - Aparelhos Auditivos Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-01-2020-06-17  2020-03-05-2020-06-17  2020-03-01-2020-06-15
During  109 days  105 days 107 days 
Like  20  27  12
Share  2  2  0
Comment  5  5  0

Advertising effectiveness is a direct manifestation of advertising. MicroSom - Aparelhos Auditivos ‘s Top 1 ad received 20 likes, 2 shares, 5 comments in just 109 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for MicroSom - Aparelhos Auditivos, helping MicroSom - Aparelhos Auditivos to grasp the ad data more clearly.