Top Ads on Mercedes-Benz Arena

Mercedes-Benz Arena Background Introduction:

Offizielle Facebook-Seite der Mercedes-Benz Arena. Impressum: http://go.vfb.de/mbaimp Datenschutz: http://go.vfb.de/datenschutz

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Mercedes-Benz Arena has been advertising and marketing on Facebook for many years. And Mercedes-Benz Arena has placed 4 of ads on the Facebook platform in the last month. In the past few years,Mercedes-Benz Arena has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Mercedes-Benz Arena on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Mercedes-Benz Arena. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Mercedes-Benz Arena.

BigSpy

1.Mercedes-Benz Arena Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Mercedes-Benz Arena  Mercedes-Benz Arena  Mercedes-Benz Arena
Page Categories  Cars  Movie Theater  Soccer Stadium
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Mercedes-Benz Arena Marketing Objectives Analysis: 

Mercedes-Benz Arena has been operating in Cars for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Mercedes-Benz Arena best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Mercedes-Benz Arena Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Fotografije vremenske crte  Open air party Kapitán Demo Instagram Photos 
Ad Copy Text  Nenechte si ujít první Open air párty s koncertem Kapitána Dema, který se k vám řítí s celo...  Čau, zdravím všechny z naší káry, která už se k vám řítí s celou kapelou a zahraje pro ...  #vfbstuttgart ⚪️
Link Description  Nenechte si ujít první Open air párty s koncertem Kapitána Dema, který se k vám řítí s celou kapelou! 3. června od 18:00 hodin se můžete těšit na jeho povedené tracky. Více informací o vstupném na https://fcld.ly/open-air-party  Müzik · 216 kişi  #vfbstuttgart ⚪️
Website Link  mercedes-benz-arena.cz  www.facebook.com  www.instagram.com
CTA  LEARN_MORE  EVENT_RSVP  
Text Word Count 245  515  20
Like 13  19  14

Mercedes-Benz Arena Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Mercedes-Benz Arena Top 1 ads got 13 likes. Mercedes-Benz Arena uses a sentence with the finishing touch title: “Fotografije vremenske crte”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Mercedes-Benz Arena shared 245 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Mercedes-Benz Arena should continue to optimize the ad content.

3.Mercedes-Benz Arena Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-31-2020-06-02  2020-05-28-2020-05-30  2019-12-09-2019-12-09
Landing Page Link  https://mercedes-benz-arena.cz/detail/open-air-party-kapitan-demo-41  https://www.facebook.com/events/259206431807722/   https://www.instagram.com/p/B53l_ZKKXy8/?igshid=mcrpuxvsoqwp

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Mercedes-Benz Arena are successful.

Mercedes-Benz Arena Creative Analysis: 

Mercedes-Benz Arena placed a Image ad in 2020-05-31-2020-06-02, and got 13 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Mercedes-Benz Arena Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Czech  Czech  N/A
Language  Czech  Turkish  Swedish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Mercedes-Benz Arena has the best conversion in Czech, and can advertise more in Czech in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Mercedes-Benz Arena Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-31-2020-06-02  2020-05-28-2020-05-30  2019-12-09-2019-12-09
During  3 days  3 days 1 days 
Like  13  19  14
Share  1  1  0
Comment  0  1  0

Advertising effectiveness is a direct manifestation of advertising. Mercedes-Benz Arena ‘s Top 1 ad received 13 likes, 1 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Mercedes-Benz Arena, helping Mercedes-Benz Arena to grasp the ad data more clearly.