Top Ads on Melbourne Sports Centres MSAC

Melbourne Sports Centres MSAC Background Introduction:

The State Sport Centres Trust

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Melbourne Sports Centres MSAC has been advertising and marketing on Facebook for many years. And Melbourne Sports Centres MSAC has placed 146 of ads on the Facebook platform in the last month. In the past few years,Melbourne Sports Centres MSAC has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Melbourne Sports Centres MSAC on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Melbourne Sports Centres MSAC. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Melbourne Sports Centres MSAC.

BigSpy

1.Melbourne Sports Centres MSAC Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Melbourne Sports Centres MSAC  Melbourne Sports Centres MSAC  Melbourne Sports Centres MSAC
Page Categories  Gym/Physical Fitness Center  Gym/Physical Fitness Center  Gym/Physical Fitness Center
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Melbourne Sports Centres MSAC Marketing Objectives Analysis: 

Melbourne Sports Centres MSAC has been operating in Gym/Physical Fitness Center for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Melbourne Sports Centres MSAC best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Melbourne Sports Centres MSAC Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Melbourne Sports Centres  Melbourne Sports Centres Melbourne Sports Centres 
Ad Copy Text  Train alongside the world’s best in a world-class facility. Save $180 on your first three months o...  Workout with a view of stunning Albert Park lake. A stone’s throw from Melbourne CBD with free mem...  Train where the best do and #BeYourBest at our stunning Albert Park gym & aquatic centre, just 5km f...
Link Description  Save $180 on our Performance Membership for a limited time  Save $180 on our Performance Membership for a limited time  Save $180 on our Performance Membership for a limited time
Website Link  gym.melbournesportscentres.com.au  gym.melbournesportscentres.com.au  gym.melbournesportscentres.com.au
CTA  GET_OFFER  GET_OFFER  GET_OFFER
Text Word Count 201  238  144
Like 0  0  0

Melbourne Sports Centres MSAC Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Melbourne Sports Centres MSAC Top 1 ads got 0 likes. Melbourne Sports Centres MSAC uses a sentence with the finishing touch title: “Melbourne Sports Centres”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Melbourne Sports Centres MSAC shared 201 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is GET_OFFER.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Melbourne Sports Centres MSAC should continue to optimize the ad content.

3.Melbourne Sports Centres MSAC Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-03-30-2019-05-06  2019-03-30-2019-05-06  2019-03-30-2019-05-06
Landing Page Link  https://gym.melbournesportscentres.com.au/april?utm_source=Facebook&utm_medium=CPC&utm_campaign=%7B%7Bcampaign.id%7D%7D&utm_content=%7B%7Bad.name%7D%7D  https://gym.melbournesportscentres.com.au/april?utm_source=Facebook&utm_medium=CPC&utm_campaign=%7B%7Bcampaign.id%7D%7D&utm_content=%7B%7Bad.name%7D%7D   https://gym.melbournesportscentres.com.au/april?utm_source=Facebook&utm_medium=CPC&utm_campaign=%7B%7Bcampaign.id%7D%7D&utm_content=%7B%7Bad.name%7D%7D

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Melbourne Sports Centres MSAC are successful.

Melbourne Sports Centres MSAC Creative Analysis: 

Melbourne Sports Centres MSAC placed a Image ad in 2019-03-30-2019-05-06, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Melbourne Sports Centres MSAC Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Australia  Australia  Australia
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Melbourne Sports Centres MSAC has the best conversion in Australia, and can advertise more in Australia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Melbourne Sports Centres MSAC Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-03-30-2019-05-06  2019-03-30-2019-05-06  2019-03-30-2019-05-06
During  38 days  38 days 38 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Melbourne Sports Centres MSAC ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 38 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Melbourne Sports Centres MSAC, helping Melbourne Sports Centres MSAC to grasp the ad data more clearly.