Top Ads on Maxicare Healthcare Corporation

Maxicare Healthcare Corporation Background Introduction:

Maxicare Healthcare Corporation is one of the largest HMOs in the Philippines, providing healthcare at its finest.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Maxicare Healthcare Corporation has been advertising and marketing on Facebook for many years. And Maxicare Healthcare Corporation has placed 115 of ads on the Facebook platform in the last month. In the past few years,Maxicare Healthcare Corporation has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Maxicare Healthcare Corporation on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Maxicare Healthcare Corporation. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Maxicare Healthcare Corporation.

BigSpy

1.Maxicare Healthcare Corporation Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Maxicare Healthcare Corporation  Maxicare Healthcare Corporation  Maxicare Healthcare Corporation
Page Categories  Healthcare Administrator  Healthcare Administrator  Healthcare Administrator
Marketing Objectives Other  Other  Other
ECommerce Softwares  magento  N/A  N/A

Maxicare Healthcare Corporation Marketing Objectives Analysis: 

Maxicare Healthcare Corporation has been operating in Healthcare Administrator for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Maxicare Healthcare Corporation best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Maxicare Healthcare Corporation Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Get Maxicare PRIMA Silver now  Maxicare EReady Titanium Health card / Prepaid health card / HMO Maxicare EReady Titanium Health card / Prepaid health card / HMO 
Ad Copy Text  What can you do to prevent your child from being exposed to the virus even while at home? Watch this...  Shopping for your essentials in Lazada? Wag kalimutan maging ready sa kahit anong emergency with Max...  The gift of good health is surely an offer you can’t resist! Check out Lazada’s Bounce Back Bran...
Link Description  The affordable prepaid healthcard for individuals aged 0-59  N/A  N/A
Website Link  shop.maxicare.com.ph  www.lazada.com.ph  www.lazada.com.ph
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 166  113  179
Like 2665  0  0

Maxicare Healthcare Corporation Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Maxicare Healthcare Corporation Top 1 ads got 2665 likes. Maxicare Healthcare Corporation uses a sentence with the finishing touch title: “Get Maxicare PRIMA Silver now”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Maxicare Healthcare Corporation shared 166 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Maxicare Healthcare Corporation should continue to optimize the ad content.

3.Maxicare Healthcare Corporation Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Carousel  Carousel
Ad Time   2020-04-07-2020-06-18  2020-06-15-2020-06-17  2020-06-13-2020-06-15
Landing Page Link  https://shop.maxicare.com.ph/prima-silver.html  https://www.lazada.com.ph/products/maxicare-mymaxicare-lite-yellow-inpatient-benefit-card-health-card-prepaid-health-card-hmo-i462692158-s1198386871.html?exlaz=d_2:mm_150100771_51251941_2010251963::20:ph1735168   https://www.lazada.com.ph/products/maxicare-prima-gold-outpatient-benefit-card-health-card-prepaid-health-card-hmo-i462692201-s1198496044.html?exlaz=d_2:mm_150100771_51251941_2010251963::20:ph1735171

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Maxicare Healthcare Corporation are successful.

Maxicare Healthcare Corporation Creative Analysis: 

Maxicare Healthcare Corporation placed a Video ad in 2020-04-07-2020-06-18, and got 2665 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Maxicare Healthcare Corporation Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Philippines  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Maxicare Healthcare Corporation has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Maxicare Healthcare Corporation Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-07-2020-06-18  2020-06-15-2020-06-17  2020-06-13-2020-06-15
During  73 days  3 days 3 days 
Like  2665  0  0
Share  533  1  0
Comment  96  0  0

Advertising effectiveness is a direct manifestation of advertising. Maxicare Healthcare Corporation ‘s Top 1 ad received 2665 likes, 533 shares, 96 comments in just 73 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Maxicare Healthcare Corporation, helping Maxicare Healthcare Corporation to grasp the ad data more clearly.