Top Ads on Matsmart Suomi

Matsmart Suomi Background Introduction:

Matsmart myy 20-90 prosentin alennuksella tuotteita, jotka muuten usein päätyisivät hävikkiin.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Matsmart Suomi has been advertising and marketing on Facebook for many years. And Matsmart Suomi has placed 39 of ads on the Facebook platform in the last month. In the past few years,Matsmart Suomi has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Matsmart Suomi on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Matsmart Suomi. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Matsmart Suomi.

BigSpy

1.Matsmart Suomi Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Matsmart Suomi  Matsmart Suomi  Matsmart Suomi
Page Categories  Specialty Grocery Store  Specialty Grocery Store  Specialty Grocery Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Matsmart Suomi Marketing Objectives Analysis: 

Matsmart Suomi has been operating in Specialty Grocery Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Matsmart Suomi best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Matsmart Suomi Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Säästä 20-90%  Pelasta ruokaa ja säästä rahaa! Nopeat syövät hitaat! Säästä jopa 90% 
Ad Copy Text  Vähennä hävikkiä ja säästä samalla rahaa! Vaikuta ympäristöön positiivisesti ostoksillasi.  Me Matsmartilla haluamme pelastaa ruokaa. Siis tuotteita, jotka muuten joutuisivat hävikkiin ihan t...  Jippii! Olemme juuri lisänneet valikoimaamme uusia tuotteita. Mitkä ovat sinun suosikkejasi?
Link Description  N/A  Matsmart - Edullista ruokaa netistä. Elintarvikkeita löytöhinnoin. Osta edullista ruokaa ja säästä rahaa hyödyntämällä upeita tarjouksiamme. Kun ostat Matsmartista, säästät sekä rahaa että luontoa.  N/A
Website Link  www.matsmart.fi  www.matsmart.fi  www.matsmart.fi
CTA  SHOP_NOW  LEARN_MORE  SHOP_NOW
Text Word Count 100  167  95
Like 0  23  30

Matsmart Suomi Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Matsmart Suomi Top 1 ads got 0 likes. Matsmart Suomi uses a sentence with the finishing touch title: “Säästä 20-90%”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Matsmart Suomi shared 100 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Matsmart Suomi should continue to optimize the ad content.

3.Matsmart Suomi Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Video  Video
Ad Time   2020-05-19-2020-05-27  2020-05-07-2020-05-18  2020-05-11-2020-05-12
Landing Page Link  https://www.matsmart.fi/proteiinipuuro-oat-apple-cinnamon-chia?utm_source=facebook&utm_medium=ingager&utm_campaign=dpa_prospecting&utm_content=dpa_v2&fbclid=IwAR3f-AOAUrlHZoUlfpOEzAJ9qM0B5ZFMXFsJZNklSWN6qhkPM2hVRm6HCHU  https://www.matsmart.fi/?utm_source=facebook&utm_medium=ingager&utm_campaign=foodwaste_videoview&utm_content=cutdown20&fbclid=IwAR2IXkNJ3oWN9Kwoe59oRV0LopEIav9Px8ge5VH9N-bGsrUyPiMgIo-09BI   https://www.matsmart.fi/uusimmat

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Matsmart Suomi are successful.

Matsmart Suomi Creative Analysis: 

Matsmart Suomi placed a Carousel ad in 2020-05-19-2020-05-27, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Matsmart Suomi Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Finland  Finland  Finland
Language  Finnish  Finnish  Finnish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Matsmart Suomi has the best conversion in Finland, and can advertise more in Finland in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Matsmart Suomi Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-19-2020-05-27  2020-05-07-2020-05-18  2020-05-11-2020-05-12
During  9 days  12 days 2 days 
Like  0  23  30
Share  1  5  1
Comment  0  3  0

Advertising effectiveness is a direct manifestation of advertising. Matsmart Suomi ‘s Top 1 ad received 0 likes, 1 shares, 0 comments in just 9 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Matsmart Suomi, helping Matsmart Suomi to grasp the ad data more clearly.