Top Ads on Mathys Paints

Mathys Paints Background Introduction:

Mathys® develops modern, efficient solutions for the protection, renovation and decoration of façades, inside and outer walls, floors and roofs.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Mathys Paints has been advertising and marketing on Facebook for many years. And Mathys Paints has placed 30 of ads on the Facebook platform in the last month. In the past few years,Mathys Paints has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Mathys Paints on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Mathys Paints. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Mathys Paints.


1.Mathys Paints Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Mathys Paints  Mathys Paints  Mathys Paints
Page Categories  Chemical Company  Chemical Company  Chemical Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Mathys Paints Marketing Objectives Analysis: 

Mathys Paints has been operating in Chemical Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Mathys Paints best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Mathys Paints Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Paracem® Deco Ultra Clean.  Paracem® Deco Ultra Clean. Paracem® Deco Ultra Clean. 
Ad Copy Text  Paracem® Deco Ultra Clean ? C'est une peinture acrylique en phase aqueuse mate et lavable pour murs...  Ben je op zoek naar een afwasbare binnenmuurverf? Maak kennis met Paracem® Deco Ultra Clean!  Vous cherchez une peinture lavable pour murs intérieurs ? Découvrez Paracem® Deco Ultra Clean !
Link Description  Découvrez-en plus à propos de cette peinture mate lavable.  Lees hier alles of deze matte, afwasbare verf.  Découvrez-en plus à propos de cette peinture mate lavable.
Website Link
Text Word Count 184  94  100
Like 1  8  4

Mathys Paints Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Mathys Paints Top 1 ads got 1 likes. Mathys Paints uses a sentence with the finishing touch title: “Paracem® Deco Ultra Clean.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Mathys Paints shared 184 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Mathys Paints should continue to optimize the ad content.

3.Mathys Paints Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-29-2019-05-07  2019-04-29-2019-05-07  2019-04-29-2019-05-07
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Mathys Paints are successful.

Mathys Paints Creative Analysis: 

Mathys Paints placed a Image ad in 2019-04-29-2019-05-07, and got 1 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Mathys Paints Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Belgium  Belgium  Belgium
Language  French  Dutch  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Mathys Paints has the best conversion in Belgium, and can advertise more in Belgium in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Mathys Paints Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-29-2019-05-07  2019-04-29-2019-05-07  2019-04-29-2019-05-07
During  9 days  9 days 9 days 
Like  1  8  4
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Mathys Paints ‘s Top 1 ad received 1 likes, 0 shares, 0 comments in just 9 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Mathys Paints, helping Mathys Paints to grasp the ad data more clearly.