Top Ads on Maternal Mental Health Research Collaborative - MMHRC

Maternal Mental Health Research Collaborative - MMHRC Background Introduction:

Peer-led. Patient-centered. Our lived experience lets us close the gap between mental health research and advocacy.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Maternal Mental Health Research Collaborative - MMHRC has been advertising and marketing on Facebook for many years. And Maternal Mental Health Research Collaborative - MMHRC has placed 62 of ads on the Facebook platform in the last month. In the past few years,Maternal Mental Health Research Collaborative - MMHRC has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Maternal Mental Health Research Collaborative - MMHRC on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Maternal Mental Health Research Collaborative - MMHRC. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Maternal Mental Health Research Collaborative - MMHRC.

BigSpy

1.Maternal Mental Health Research Collaborative - MMHRC Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Maternal Mental Health Research Collaborative - MMHRC  Maternal Mental Health Research Collaborative - MMHRC  Maternal Mental Health Research Collaborative - MMHRC
Page Categories  Cause  Cause  Cause
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Maternal Mental Health Research Collaborative - MMHRC Marketing Objectives Analysis: 

Maternal Mental Health Research Collaborative - MMHRC has been operating in Cause for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Maternal Mental Health Research Collaborative - MMHRC best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Maternal Mental Health Research Collaborative - MMHRC Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  We Need Better Mental Health Care For NICU Moms. Here's Why.  Maternal Mental Health Research Collaborative These Moms Who Chose To Bottle Feed Instead Of Breastfeed Their Babies Haven't Looked Back 
Ad Copy Text  "But being told when you can see your baby, when you can hold her, and that you need to "let her res...  Moving maternal mental health forward though mom-centered research, advocacy and engagement. Join a ...  "Instead, we need to respect and support each other's decisions, but believe that it is possible to ...
Link Description  The fear doesn't stop after the NICU.  Peer-led. Patient-centered. Our lived experience lets us close the gap between mental health research and advocacy.  Jewels M. always intended to breastfeed her children, but after getting home with her twin boys, she found that it just wasn't right for her.
Website Link  ow.ly  www.facebook.com  www.huffingtonpost.ca
CTA      
Text Word Count 238  183  253
Like 267  13  10

Maternal Mental Health Research Collaborative - MMHRC Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Maternal Mental Health Research Collaborative - MMHRC Top 1 ads got 267 likes. Maternal Mental Health Research Collaborative - MMHRC uses a sentence with the finishing touch title: “We Need Better Mental Health Care For NICU Moms. Here's Why.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Maternal Mental Health Research Collaborative - MMHRC shared 238 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Maternal Mental Health Research Collaborative - MMHRC should continue to optimize the ad content.

3.Maternal Mental Health Research Collaborative - MMHRC Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-07-12-2019-07-14  2019-04-07-2019-05-06  2019-05-03-2019-05-06
Landing Page Link  https://www.scarymommy.com/better-mental-health-care-nicu-moms/  https://www.facebook.com/research4moms/   https://www.huffingtonpost.ca/2018/07/30/moms-who-dont-breastfeed_a_23492464/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Maternal Mental Health Research Collaborative - MMHRC are successful.

Maternal Mental Health Research Collaborative - MMHRC Creative Analysis: 

Maternal Mental Health Research Collaborative - MMHRC placed a Image ad in 2019-07-12-2019-07-14, and got 267 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Maternal Mental Health Research Collaborative - MMHRC Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  Canada,United States  United States,Canada
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Maternal Mental Health Research Collaborative - MMHRC has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Maternal Mental Health Research Collaborative - MMHRC Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-07-12-2019-07-14  2019-04-07-2019-05-06  2019-05-03-2019-05-06
During  3 days  30 days 4 days 
Like  267  13  10
Share  252  0  2
Comment  20  0  0

Advertising effectiveness is a direct manifestation of advertising. Maternal Mental Health Research Collaborative - MMHRC ‘s Top 1 ad received 267 likes, 252 shares, 20 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Maternal Mental Health Research Collaborative - MMHRC, helping Maternal Mental Health Research Collaborative - MMHRC to grasp the ad data more clearly.