Top Ads on MasterTalks

MasterTalks Background Introduction:

MasterTalks創立的宗旨, 在於提供可以讓學習者「致富」的線上課程: 1. 職涯致富課程: 「雲端與人工智慧」課程, 在AI來臨的時代, 掌握升遷與加薪的關鍵知識. 2. 理財致富課程: 「理財與自動化交易

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

MasterTalks has been advertising and marketing on Facebook for many years. And MasterTalks has placed 53 of ads on the Facebook platform in the last month. In the past few years,MasterTalks has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for MasterTalks on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for MasterTalks. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from MasterTalks.


1.MasterTalks Top 3 Ads Basic Understanding

   top1  top2  top3
Name  MasterTalks  MasterTalks  MasterTalks
Page Categories  Education  Product/Service  Product/Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

MasterTalks Marketing Objectives Analysis: 

MasterTalks has been operating in Education for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. MasterTalks best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.MasterTalks Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  [Curso Online] com Amyr Klink  MasterTalks 說服術簡報課:矽谷創業家教妳一開口就拿到資源 
Ad Copy Text  O Mastertalks acabou de lançar um curso online do Amyr Klink. Nesse curso, feito para educar e insp...  #新課預購49折 #微軟MVP來開課 「樞紐分析」就像 Excel 的必殺技,學會樞紐分...  -
Link Description  Clique para Conhecer  #新課預購49折 #微軟MVP來開課 「樞紐分析」就像 Excel 的必殺技,學會樞紐分析的話,不必借助任何函數或公式就能做出精彩報表! 數據分析魔法師- 精通Excel樞紐分析由連續14年Microsoft MVP微軟全球最有價值專家 - 王作桓老師講授,由數據分析的基本觀念到進階實務應用,你將大幅提昇數據分析的效率,複雜函數才能解的報表,樞紐分析30秒之內即可搞定! 馬上取得49折優惠: 【課程大綱】 第1單元 數據分析的重要觀念 1-1什麼是Excel的核心價值? 1-2使用Excel工具的優先順序 1-3數據分析的資料來源 第2單元 數據格式正規化 2-1 哪些數據格式需要轉換? 2-2 客製化報表轉表格的技巧 2-3 條列式資料轉表格的技巧 2-4 大型報表空白儲存格的快速填入 2-5 文字檔快速轉表格的技巧 2-6 單向多層寬表格轉長表格的技巧 2-7 雙向多層寬表格轉長表格的技巧 2-8 日期格式的多種轉換技巧 第3單元 精通樞紐分析基礎篇 3-1 樞紐分析的重要性 3-2 樞紐分析的工作環境 3-3 單維度/多維度彙總統計表 3-4 多種不同的計算方式 3-5 報表篩選的兩種方式 3-6 兩種以上數據並列的版面轉置 3-7 樞紐分析表的細部設定技巧 3-8 快速展現報表重點的技巧 第4單元 精通樞紐分析進階篇 4-1 讓數字更容易解讀-貢獻度報表 4-2 企業必用-年報、季報 、月報 4-3 財務分析-YOY,YTD,QTD,累計達成率 4-4 績效比較的差異性報表 4-5 新增計算欄位 4-6 報表的分類整合 - 計算項目 4-7 快速製作報表附件的技巧 4-8 視覺化互動式樞紐分析 4-9 客製化報表的 4-10 關聯式樞紐分析 【老師介紹】 王作桓老師 連續14年Microsoft MVP微軟全球最有價值專家 Microsoft Office Master MCT(Microsoft Certified Trainer)微軟認證講師 台灣微軟Microsoft Excel內訓及Office 365大使訓練資深講師 擔任國內知名企業及各大院校之授課講師,逾25,000人次以上教育訓練經驗 Microsoft Community技術專家、FB社團「Excel非VBA工具的靈活運用」版主 著作:Excel工作現場實戰寶典、從樞紐分析到大數據分析、MOS Word 2010~2016 Expert國際認證教材...... 早鳥優惠:  N/A
Website Link
Text Word Count 390  2359  917
Like 399  371  90

MasterTalks Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. MasterTalks Top 1 ads got 399 likes. MasterTalks uses a sentence with the finishing touch title: “[Curso Online] com Amyr Klink”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. MasterTalks shared 390 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. MasterTalks should continue to optimize the ad content.

3.MasterTalks Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Video
Ad Time   2020-06-02-2020-06-12  2020-05-14-2020-06-12  2020-05-31-2020-06-12
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by MasterTalks are successful.

MasterTalks Creative Analysis: 

MasterTalks placed a Video ad in 2020-06-02-2020-06-12, and got 399 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.MasterTalks Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  China  N/A
Language  Portuguese  N/A  Chinese (Traditional)

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

MasterTalks has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.MasterTalks Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-02-2020-06-12  2020-05-14-2020-06-12  2020-05-31-2020-06-12
During  11 days  30 days 13 days 
Like  399  371  90
Share  90  100  26
Comment  20  71  5

Advertising effectiveness is a direct manifestation of advertising. MasterTalks ‘s Top 1 ad received 399 likes, 90 shares, 20 comments in just 11 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for MasterTalks, helping MasterTalks to grasp the ad data more clearly.