Top Ads on MashreqNeo

MashreqNeo Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

MashreqNeo has been advertising and marketing on Facebook for many years. And MashreqNeo has placed 37 of ads on the Facebook platform in the last month. In the past few years,MashreqNeo has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for MashreqNeo on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for MashreqNeo. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from MashreqNeo.

BigSpy

1.MashreqNeo Top 3 Ads Basic Understanding

   top1  top2  top3
Name  MashreqNeo  MashreqNeo  MashreqNeo
Page Categories  Bank  Bank  Bank
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

MashreqNeo Marketing Objectives Analysis: 

MashreqNeo has been operating in Bank for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. MashreqNeo best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.MashreqNeo Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Open Today and Get AED 300 Cashback  Open Your Account in Just 2 Minutes Get 10% Cashback on Your 1st Salary Transfer 
Ad Copy Text  The easiest way for daily banking with Mashreq Neo. It’s easier than making a cup of coffee. Also,...  Open a Mashreq Neo Account and transfer money instantly to friends and family anywhere around the wo...  Open a Mashreq Neo Account and transfer money instantly to friends and family anywhere around the wo...
Link Description  N/A  N/A  N/A
Website Link  play.google.com  play.google.com  play.google.com
CTA  INSTALL_MOBILE_APP  INSTALL_MOBILE_APP  INSTALL_MOBILE_APP
Text Word Count 154  205  205
Like 348  261  12

MashreqNeo Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. MashreqNeo Top 1 ads got 348 likes. MashreqNeo uses a sentence with the finishing touch title: “Open Today and Get AED 300 Cashback”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. MashreqNeo shared 154 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. MashreqNeo should continue to optimize the ad content.

3.MashreqNeo Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-21-2020-06-07  2020-05-21-2020-06-05  2020-05-21-2020-06-03
Landing Page Link  http://play.google.com/store/apps/details?id=com.mashreq.NeoApp  http://play.google.com/store/apps/details?id=com.mashreq.NeoApp   https://play.google.com/store/apps/details?id=com.mashreq.NeoApp

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by MashreqNeo are successful.

MashreqNeo Creative Analysis: 

MashreqNeo placed a Image ad in 2020-05-21-2020-06-07, and got 348 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.MashreqNeo Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United Arab Emirates  United Arab Emirates  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

MashreqNeo has the best conversion in United Arab Emirates, and can advertise more in United Arab Emirates in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.MashreqNeo Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-21-2020-06-07  2020-05-21-2020-06-05  2020-05-21-2020-06-03
During  18 days  16 days 14 days 
Like  348  261  12
Share  11  11  0
Comment  100  74  0

Advertising effectiveness is a direct manifestation of advertising. MashreqNeo ‘s Top 1 ad received 348 likes, 11 shares, 100 comments in just 18 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for MashreqNeo, helping MashreqNeo to grasp the ad data more clearly.