Top Ads on Marquette Castings

Marquette Castings Background Introduction:

Bringing the world beautiful cast iron cookware for your love of cuisine, and to pass on for generations.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Marquette Castings has been advertising and marketing on Facebook for many years. And Marquette Castings has placed 4 of ads on the Facebook platform in the last month. In the past few years,Marquette Castings has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Marquette Castings on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Marquette Castings. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Marquette Castings.

BigSpy

1.Marquette Castings Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Marquette Castings  Marquette Castings  Marquette Castings
Page Categories  Metal & Steel Company  Metal & Steel Company  Metal & Steel Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Marquette Castings Marketing Objectives Analysis: 

Marquette Castings has been operating in Metal & Steel Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Marquette Castings best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Marquette Castings Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Marquette Castings  Marquette Castings Skillets Made In Michigan 
Ad Copy Text  -  The difference is in the Carbon steel and cast iron skillets. Handcrafted in Michigan and USA for du...  "5 Stars. If you are looking for a gift for a loved one, a special treat for yourself, are a collect...
Link Description  N/A  N/A  SUPPORT LOCAL
Website Link  www.marquettecastings.com  www.marquettecastings.com  www.marquettecastings.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 193  200  557
Like 4  32  26

Marquette Castings Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Marquette Castings Top 1 ads got 4 likes. Marquette Castings uses a sentence with the finishing touch title: “Marquette Castings”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Marquette Castings shared 193 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Marquette Castings should continue to optimize the ad content.

3.Marquette Castings Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Video
Ad Time   2020-05-28-2020-06-10  2020-05-07-2020-06-09  2020-05-15-2020-06-09
Landing Page Link  https://www.marquettecastings.com/pages/dutch-oven-landing?fbclid=IwAR0WKT-rV_WdrURv8k5GN6BnSE40x6LvB-ELltNHvCwtW0NeA0rSpAJAz-Q  https://www.marquettecastings.com/collections/all-products/products/no-10-5-skillet?fbclid=IwAR1diOM4Rs2UUKvVVTeGYkop4Y61KXMXsJx_HQmP2gQDHyuGPvNWsliPS4U   https://www.marquettecastings.com/collections/all-products?utm_source=facebook&utm_medium=cpc&utm_campaign=MI+Location&utm_content=Overall+Cooking+Audience+-+Copy+1&utm_Term=Video+2+Copy+1+-+Copy&fbclid=IwAR38dCa6w5BKaPJIlbKbeSmFroy8tDxxsZ47fZ-nzKmt65CiZSUVIj7rIjM

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Marquette Castings are successful.

Marquette Castings Creative Analysis: 

Marquette Castings placed a Carousel ad in 2020-05-28-2020-06-10, and got 4 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Marquette Castings Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  French  French  German

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Marquette Castings has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Marquette Castings Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-28-2020-06-10  2020-05-07-2020-06-09  2020-05-15-2020-06-09
During  14 days  34 days 26 days 
Like  4  32  26
Share  1  6  5
Comment  0  5  1

Advertising effectiveness is a direct manifestation of advertising. Marquette Castings ‘s Top 1 ad received 4 likes, 1 shares, 0 comments in just 14 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Marquette Castings, helping Marquette Castings to grasp the ad data more clearly.