Top Ads on Maricopa County Elections Department

Maricopa County Elections Department Background Introduction:

The Maricopa County Elections Department serves more than 2.3 million registered voters. We provide election support to most of the jurisdictions in the county including cities, towns, school districts and special districts.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Maricopa County Elections Department has been advertising and marketing on Facebook for many years. And Maricopa County Elections Department has placed 51 of ads on the Facebook platform in the last month. In the past few years,Maricopa County Elections Department has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Maricopa County Elections Department on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Maricopa County Elections Department. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Maricopa County Elections Department.

BigSpy

1.Maricopa County Elections Department Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Maricopa County Elections Department  Maricopa County Elections Department  Maricopa County Elections Department
Page Categories  Other  Other  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Maricopa County Elections Department Marketing Objectives Analysis: 

Maricopa County Elections Department has been operating in Other for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Maricopa County Elections Department best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Maricopa County Elections Department Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  ¡En sus marcas, listos, vote!  ¡Empecemos! ¡Empecemos! 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  N/A  TengaBoletaLista.voto
Website Link  TengaBoletaLista.voto  TengaBoletaLista.voto  TengaBoletaLista.voto
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 0  0  0
Like 0  0  0

Maricopa County Elections Department Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Maricopa County Elections Department Top 1 ads got 0 likes. Maricopa County Elections Department uses a sentence with the finishing touch title: “¡En sus marcas, listos, vote!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Maricopa County Elections Department shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Maricopa County Elections Department should continue to optimize the ad content.

3.Maricopa County Elections Department Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Image
Ad Time   2020-01-15-2020-04-28  2020-01-15-2020-04-28  2020-01-15-2020-04-28
Landing Page Link  https://recorder.maricopa.gov/beballotready/default_es.aspx?utm_source=facebook&utm_medium=social&utm_campaign=beballotready&utm_content=stories  https://recorder.maricopa.gov/beballotready/default_es.aspx?utm_source=facebook&utm_medium=social&utm_campaign=beballotready&utm_content=stories   https://recorder.maricopa.gov/beballotready/default_es.aspx?utm_source=facebook&utm_medium=social&utm_campaign=beballotready&utm_content=stories

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Maricopa County Elections Department are successful.

Maricopa County Elections Department Creative Analysis: 

Maricopa County Elections Department placed a Video ad in 2020-01-15-2020-04-28, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Maricopa County Elections Department Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  Spanish  Portuguese  Finnish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Maricopa County Elections Department has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Maricopa County Elections Department Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-01-15-2020-04-28  2020-01-15-2020-04-28  2020-01-15-2020-04-28
During  105 days  105 days 105 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Maricopa County Elections Department ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 105 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Maricopa County Elections Department, helping Maricopa County Elections Department to grasp the ad data more clearly.