Top Ads on Mamma Mia NL

Mamma Mia NL Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Mamma Mia NL has been advertising and marketing on Facebook for many years. And Mamma Mia NL has placed 18 of ads on the Facebook platform in the last month. In the past few years,Mamma Mia NL has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Mamma Mia NL on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Mamma Mia NL. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Mamma Mia NL.

BigSpy

1.Mamma Mia NL Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Mamma Mia NL  Mamma Mia NL  Mamma Mia NL
Page Categories  Theatrical Productions  Theatrical Productions  Theatrical Productions
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  wordpress  N/A

Mamma Mia NL Marketing Objectives Analysis: 

Mamma Mia NL has been operating in Theatrical Productions for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Mamma Mia NL best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Mamma Mia NL Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Tot 50% last-minute voordeel!*  De wereldwijde hitmusical MAMMA MIA! Nú speciale zomerprijzen 
Ad Copy Text  Heb jij deze week nog geen plannen? Boek dan snel kaarten voor MAMMA MIA! en ontvang tot wel 50% voo...  Iedereen heeft de tijd van z’n leven bij deze gegarandeerde feel-good musical. Met meer dan 20 ABB...  Profiteer nú van speciale zomerprijzen! De musical die iedereen laat stralen. Boek snel en beleef d...
Link Description  *Bekijk actievoorwaarden  MAMMA MIA!  Geldig voor shows t/m augustus 2019
Website Link  api.nanigans.com  api.nanigans.com  api.nanigans.com
CTA  BOOK_TRAVEL  BOOK_TRAVEL  BOOK_TRAVEL
Text Word Count 135  209  168
Like 9  14  10

Mamma Mia NL Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Mamma Mia NL Top 1 ads got 9 likes. Mamma Mia NL uses a sentence with the finishing touch title: “Tot 50% last-minute voordeel!*”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Mamma Mia NL shared 135 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Mamma Mia NL should continue to optimize the ad content.

3.Mamma Mia NL Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2019-04-29-2019-05-07  2019-05-05-2019-05-07  2019-04-29-2019-05-07
Landing Page Link  https://www.stage-entertainment.nl/actiepaginas/mamma-mia/super-last-minute/?utm_source=ContextFacebook_MM_13&utm_medium=SMC&utm_campaign=MM&utm_content=1865196875&nan_pid=1865196875&ad_id=8774858  http://api.nanigans.com/target.php?app_id=638102&nan_pid=1865209752&target=https%3A%2F%2Fwww.stage-entertainment.nl%2Fshows%2Fmusical%2Fmamma-mia%2F%3Futm_source%3DContextFacebook_MM_13%26utm_medium%3DSMC%26utm_campaign%3DMM%26utm_content%3D1865209752%26nan_pid%3D1865209752%26ad_id%3D8787341   https://www.stage-entertainment.nl/shows/musical/mamma-mia/?utm_source=ContextFacebook_MM_13&utm_medium=SMC&utm_campaign=MM&utm_content=1865198784&nan_pid=1865198784&ad_id=8776106

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Mamma Mia NL are successful.

Mamma Mia NL Creative Analysis: 

Mamma Mia NL placed a Image ad in 2019-04-29-2019-05-07, and got 9 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Mamma Mia NL Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Netherlands  Netherlands  Netherlands
Language  Dutch  Hungarian  Dutch

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Mamma Mia NL has the best conversion in Netherlands, and can advertise more in Netherlands in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Mamma Mia NL Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-29-2019-05-07  2019-05-05-2019-05-07  2019-04-29-2019-05-07
During  9 days  3 days 9 days 
Like  9  14  10
Share  0  0  0
Comment  1  4  7

Advertising effectiveness is a direct manifestation of advertising. Mamma Mia NL ‘s Top 1 ad received 9 likes, 0 shares, 1 comments in just 9 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Mamma Mia NL, helping Mamma Mia NL to grasp the ad data more clearly.