Top Ads on MTF Finance

MTF Finance Background Introduction:

We finance cars, trucks, motorbikes and almost anything that drives, floats or flies

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

MTF Finance has been advertising and marketing on Facebook for many years. And MTF Finance has placed 66 of ads on the Facebook platform in the last month. In the past few years,MTF Finance has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for MTF Finance on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for MTF Finance. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from MTF Finance.

BigSpy

1.MTF Finance Top 3 Ads Basic Understanding

   top1  top2  top3
Name  MTF Finance  MTF Finance  MTF Finance
Page Categories  Financial Service  Financial Service  Financial Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

MTF Finance Marketing Objectives Analysis: 

MTF Finance has been operating in Financial Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. MTF Finance best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.MTF Finance Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Get boat finance and do more  Get moving with a tailored car loan Talk to your MTF Finance local lending expert 
Ad Copy Text  Live the Kiwi summer dream with a marine loan from MTF Finance. We offer finance for all marine craf...  Get a loan, safely and securely with New Zealand's vehicle finance experts. You’ll have personal s...  New tools or a truck, ute or van? We understand that starting a trade can be expensive. Talk to one ...
Link Description  For nearly 50 years MTF Finance has been helping New Zealanders to get the things they need. Whether you’re looking for a new or used boat, recondition your existing boat, or do more with a jet ski - let’s work something out. Want to get it sorted now? That’s easy. We can give you a call to ta...  Give us a call or apply online  New tools or a truck, ute or van? We understand that starting a trade can be expensive. Talk to one of our local lending experts about how MTF finance can help you to go further with your trade. Want to get it sorted now? That’s easy. We can give you a call to talk about what you need.
Website Link  gofurther.mtf.co.nz  gofurther.mtf.co.nz  gofurther.mtf.co.nz
CTA  APPLY_NOW  LEARN_MORE  APPLY_NOW
Text Word Count 204  182  265
Like 201  3  175

MTF Finance Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. MTF Finance Top 1 ads got 201 likes. MTF Finance uses a sentence with the finishing touch title: “Get boat finance and do more”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. MTF Finance shared 204 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is APPLY_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. MTF Finance should continue to optimize the ad content.

3.MTF Finance Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2019-05-29-2020-06-16  2020-06-01-2020-06-13  2019-05-29-2020-06-05
Landing Page Link  https://gofurther.mtf.co.nz/boat-finance/  https://gofurther.mtf.co.nz/mtf-car-finance/?utm_source=facebook&utm_medium=social&utm_campaign=national_prospect&utm_content=click-ad   https://gofurther.mtf.co.nz/trade-finance/?utm_source=facebook&utm_medium=cpc&utm_campaign=trade_tof

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by MTF Finance are successful.

MTF Finance Creative Analysis: 

MTF Finance placed a Image ad in 2019-05-29-2020-06-16, and got 201 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.MTF Finance Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  New Zealand  N/A  New Zealand
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

MTF Finance has the best conversion in New Zealand, and can advertise more in New Zealand in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.MTF Finance Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-05-29-2020-06-16  2020-06-01-2020-06-13  2019-05-29-2020-06-05
During  385 days  13 days 374 days 
Like  201  3  175
Share  12  0  7
Comment  16  0  20

Advertising effectiveness is a direct manifestation of advertising. MTF Finance ‘s Top 1 ad received 201 likes, 12 shares, 16 comments in just 385 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for MTF Finance, helping MTF Finance to grasp the ad data more clearly.