Top Ads on MSAR - Service Dogs

MSAR - Service Dogs Background Introduction:

MSAR provides and trains world class dogs for: 1. Service Dogs (Disabilities) 2. Working (Police,SAR,Military) 3. Certification-Trainers/Service Teams (Service Dogs trained for Public, Military, First Responders, Facilities.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

MSAR - Service Dogs has been advertising and marketing on Facebook for many years. And MSAR - Service Dogs has placed 11 of ads on the Facebook platform in the last month. In the past few years,MSAR - Service Dogs has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for MSAR - Service Dogs on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for MSAR - Service Dogs. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from MSAR - Service Dogs.

BigSpy

1.MSAR - Service Dogs Top 3 Ads Basic Understanding

   top1  top2  top3
Name  MSAR - Service Dogs  MSAR - Service Dogs  MSAR - Service Dogs
Page Categories  Dog Trainer  Dog Trainer  Dog Trainer
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

MSAR - Service Dogs Marketing Objectives Analysis: 

MSAR - Service Dogs has been operating in Dog Trainer for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. MSAR - Service Dogs best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.MSAR - Service Dogs Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  MSAR - Service Dogs  Strat's Song | Service Dog Strat and Ernie MSAR - Service Dogs 
Ad Copy Text  MSAR Service Dogs change and save lives...... MSAR Elite Service Dog Molly grounding her partner ......  A mini australian shepherd helps his person with PTSD and Seizures Film/Editing by Sam Dubas Photog...  The dog that started the entire movement for PTSD Service Dogs and helping veterans in Canada..........
Link Description  MSAR Service Dogs change and save lives...... MSAR Elite Service Dog Molly grounding her partner ....... the team was also featured on National Geographic / Collar of Duty.  N/A  N/A
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA      
Text Word Count 172  125  2931
Like 77  82  7826

MSAR - Service Dogs Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. MSAR - Service Dogs Top 1 ads got 77 likes. MSAR - Service Dogs uses a sentence with the finishing touch title: “MSAR - Service Dogs”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. MSAR - Service Dogs shared 172 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. MSAR - Service Dogs should continue to optimize the ad content.

3.MSAR - Service Dogs Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2019-03-31-2019-05-08  2019-03-30-2019-05-08  2018-10-23-2019-05-08
Landing Page Link  https://www.facebook.com/358486124194402/posts/2277924062250589/  https://www.facebook.com/MsarServiceDogs/videos/413081812799226/   https://www.facebook.com/MsarServiceDogs/photos/a.416242348418779/2047626985280299/?type=3

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by MSAR - Service Dogs are successful.

MSAR - Service Dogs Creative Analysis: 

MSAR - Service Dogs placed a Image ad in 2019-03-31-2019-05-08, and got 77 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.MSAR - Service Dogs Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Canada  Canada  Canada
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

MSAR - Service Dogs has the best conversion in Canada, and can advertise more in Canada in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.MSAR - Service Dogs Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-03-31-2019-05-08  2019-03-30-2019-05-08  2018-10-23-2019-05-08
During  39 days  40 days 198 days 
Like  77  82  7826
Share  18  22  1713
Comment  3  9  209

Advertising effectiveness is a direct manifestation of advertising. MSAR - Service Dogs ‘s Top 1 ad received 77 likes, 18 shares, 3 comments in just 39 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for MSAR - Service Dogs, helping MSAR - Service Dogs to grasp the ad data more clearly.