MILO VIỆT NAM Background Introduction:

Không chỉ là thức uống lúa mạch cung cấp năng lượng bền bỉ, MILO còn chia sẻ bí quyết dinh dưỡng và tuyệt chiêu thể thao để bé phát triển toàn diện.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

MILO VIỆT NAM has been advertising and marketing on Facebook for many years. And MILO VIỆT NAM has placed 74 of ads on the Facebook platform in the last month. In the past few years,MILO VIỆT NAM has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for MILO VIỆT NAM on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for MILO VIỆT NAM. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from MILO VIỆT NAM.


1.MILO VIỆT NAM Top 3 Ads Basic Understanding

   top1  top2  top3
Page Categories  Food & Beverage Company  Food & Beverage Company  Food & Beverage Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

MILO VIỆT NAM Marketing Objectives Analysis: 

MILO VIỆT NAM has been operating in Food & Beverage Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. MILO VIỆT NAM best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.MILO VIỆT NAM Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Thể thao thấy gì ở con?  Thể thao thấy gì ở con? Thể thao thấy gì ở con? 
Ad Copy Text  CỨ TỰ TIN DÙ VẤP NGÃ! Rổ không phân biệt con là nam hay nữ. Thể thao không phân...  CỨ BỀN BỈ ĐẾN KHI GHI BÀN! Banh không quan trọng cân nặng của con. Thể thao khô...  VỚI THỂ THAO, AI CŨNG LÀ NHÀ VÔ ĐỊCH! Thể thao không quan trọng con là ai, vóc dá...
Link Description  Thể thao thấy tự tin ở con  Thể thao thấy bền bỉ ở con  Nhà vô địch làm từ MILO
Website Link
Text Word Count 478  509  543
Like 143  454  103

MILO VIỆT NAM Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. MILO VIỆT NAM Top 1 ads got 143 likes. MILO VIỆT NAM uses a sentence with the finishing touch title: “Thể thao thấy gì ở con?”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. MILO VIỆT NAM shared 478 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. MILO VIỆT NAM should continue to optimize the ad content.

3.MILO VIỆT NAM Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-06-12-2020-06-16  2020-06-11-2020-06-15  2020-06-12-2020-06-14
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by MILO VIỆT NAM are successful.

MILO VIỆT NAM Creative Analysis: 

MILO VIỆT NAM placed a Video ad in 2020-06-12-2020-06-16, and got 143 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.MILO VIỆT NAM Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Vietnam  Vietnam  Vietnam
Language  Vietnamese  Vietnamese  Vietnamese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

MILO VIỆT NAM has the best conversion in Vietnam, and can advertise more in Vietnam in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.MILO VIỆT NAM Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-12-2020-06-16  2020-06-11-2020-06-15  2020-06-12-2020-06-14
During  5 days  5 days 3 days 
Like  143  454  103
Share  2  8  2
Comment  4  5  4

Advertising effectiveness is a direct manifestation of advertising. MILO VIỆT NAM ‘s Top 1 ad received 143 likes, 2 shares, 4 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for MILO VIỆT NAM, helping MILO VIỆT NAM to grasp the ad data more clearly.