Top Ads on METRO Romania

METRO Romania Background Introduction:

Pentru cei care cauta idei noi, produse performante si solutii complete pentru afacerea lor. Bine ai venit pe pagina METRO Cash&Carry!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

METRO Romania has been advertising and marketing on Facebook for many years. And METRO Romania has placed 66 of ads on the Facebook platform in the last month. In the past few years,METRO Romania has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for METRO Romania on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for METRO Romania. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from METRO Romania.


1.METRO Romania Top 3 Ads Basic Understanding

   top1  top2  top3
Name  METRO Romania  METRO Romania  METRO Romania
Page Categories  Wholesale & Supply Store  Wholesale & Supply Store  Wholesale & Supply Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

METRO Romania Marketing Objectives Analysis: 

METRO Romania has been operating in Wholesale & Supply Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. METRO Romania best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.METRO Romania Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Profită de 25% reducere  Noua ofertă a săptămânii Descoperă oferta! 
Ad Copy Text  Produsele din gama METRO Chef si METRO Professional reduse acum cu 25%  Cele mai căutate produse, în noua ofertă METRO  Cele mai căutate produse de către clienții tăi, în noua ofertă METRO
Link Description  #restartGastro E TIMPUL PENTRU O REVENIRE PUTERNICĂ. PRODUSE ALIMENTARE PENTRU AFACEREA TA REDUCERE* 25 ® 2020 METRO Cash & Carry Romania SRL – toate drepturile  N/A  N/A
Website Link
Text Word Count 70  49  74
Like 1  381  0

METRO Romania Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. METRO Romania Top 1 ads got 1 likes. METRO Romania uses a sentence with the finishing touch title: “Profită de 25% reducere”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. METRO Romania shared 70 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. METRO Romania should continue to optimize the ad content.

3.METRO Romania Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Video
Ad Time   2020-06-16-2020-06-19  2020-06-15-2020-06-18  2020-06-15-2020-06-18
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by METRO Romania are successful.

METRO Romania Creative Analysis: 

METRO Romania placed a Image ad in 2020-06-16-2020-06-19, and got 1 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.METRO Romania Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Romania  Romania  Romania
Language  English  Romanian  Romanian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

METRO Romania has the best conversion in Romania, and can advertise more in Romania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.METRO Romania Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-19  2020-06-15-2020-06-18  2020-06-15-2020-06-18
During  4 days  4 days 4 days 
Like  1  381  0
Share  1  28  0
Comment  0  2  0

Advertising effectiveness is a direct manifestation of advertising. METRO Romania ‘s Top 1 ad received 1 likes, 1 shares, 0 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for METRO Romania, helping METRO Romania to grasp the ad data more clearly.