Top Ads on MDG

MDG Background Introduction:

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Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

MDG has been advertising and marketing on Facebook for many years. And MDG has placed 112 of ads on the Facebook platform in the last month. In the past few years,MDG has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for MDG on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for MDG. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from MDG.

BigSpy

1.MDG Top 3 Ads Basic Understanding

   top1  top2  top3
Name  MDG  MDG  MDG
Page Categories  Retail Company  Retail Company  Retail Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

MDG Marketing Objectives Analysis: 

MDG has been operating in Retail Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. MDG best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.MDG Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Affordable Everyday Laptops from $1.00/day!  MDG MDG 
Ad Copy Text  Pre-qualify today even if your credit isn't perfect. Up to $3,000 for everyday laptop financing.  NEW 2020 Models Arriving Weekly! Pre-qualify today even if your credit isn't perfect. Up to $3,200! ...  Pre-qualify today even if your credit isn't perfect. Up to $3,000! Financing from $1.00/day. Shop no...
Link Description  Payments reported to National Credit Bureau. Pre-qualify with a soft credit inquiry, it won't affect your score. APR rates dependent on your credit assessment. From 19% to 35.95%.  N/A  N/A
Website Link  secure.mdg.com  secure.mdg.ca  secure.mdg.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 96  146  113
Like 25  25  2006

MDG Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. MDG Top 1 ads got 25 likes. MDG uses a sentence with the finishing touch title: “Affordable Everyday Laptops from $1.00/day!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. MDG shared 96 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. MDG should continue to optimize the ad content.

3.MDG Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Carousel
Ad Time   2020-06-19-2020-06-20  2020-06-19-2020-06-20  2020-05-06-2020-06-19
Landing Page Link  https://secure.mdg.com/Products.aspx?PID=fb-usa-lenovo-0618&CategoryID=2&fbclid=IwAR0qHTZk9A1HKdUFFwTCT_Ap7o5BxKNg3k31kFl32_DmkhV-2jI3pDLiALg  https://secure.mdg.ca/Products.aspx?PID=fb-hdtvs-1007&CategoryID=3&guide=0&fbclid=IwAR3kOYJEpgDhpv7ZCa8AzOlfy4WvvrwyRaXvElzs_vM_qPUWMYZkR3kd7QA   https://secure.mdg.com/Products.aspx?PID=fb-usa-lapcats-0327&CategoryID=2&fbclid=IwAR0Idt3d022v6-VoHftrHxZkiOf_sQQhxn_HwOLKChmczr69mN-CnO6lc3Y

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by MDG are successful.

MDG Creative Analysis: 

MDG placed a Image ad in 2020-06-19-2020-06-20, and got 25 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.MDG Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  Canada  Kenya,United States
Language  English  N/A  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

MDG has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.MDG Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-19-2020-06-20  2020-06-19-2020-06-20  2020-05-06-2020-06-19
During  2 days  2 days 45 days 
Like  25  25  2006
Share  11  2  418
Comment  0  1  123

Advertising effectiveness is a direct manifestation of advertising. MDG ‘s Top 1 ad received 25 likes, 11 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for MDG, helping MDG to grasp the ad data more clearly.