MALMÖ STADSTEATER Background Introduction:

Malmö Stadsteater spelar nyskriven dramatik varvat med klassiker på tre scener. Hipp, Intiman och Studion som även omfattar Unga Teatern.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

MALMÖ STADSTEATER has been advertising and marketing on Facebook for many years. And MALMÖ STADSTEATER has placed 25 of ads on the Facebook platform in the last month. In the past few years,MALMÖ STADSTEATER has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for MALMÖ STADSTEATER on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for MALMÖ STADSTEATER. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from MALMÖ STADSTEATER.


1.MALMÖ STADSTEATER Top 3 Ads Basic Understanding

   top1  top2  top3
Page Categories  Performing Arts  Performing Arts  Performing Arts
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

MALMÖ STADSTEATER Marketing Objectives Analysis: 

MALMÖ STADSTEATER has been operating in Performing Arts for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. MALMÖ STADSTEATER best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.MALMÖ STADSTEATER Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  ”Varför är skådespelarna nakna?”  Guds olydiga revben MALMÖ STADSTEATER 
Ad Copy Text  Det autentiska är något vi pratar mycket om på Malmö Stadsteater - att uppnå något som är är...  —GUGLIELMA (1210-1282) Dotter till kungen av Böhmen och skapare av sekten guglielmiterna, som had...  FARVÄL STOCKHOLM OCH HALLÅ MALMÖ! I helgen spelade vi de sista föreställningarna av Guds olydig...
Link Description  N/A  I boken Guds olydiga revben får vi följa med när Gunilla Thorgren läser Bibeln med feministiska glasögon. Det är en absurd, rolig och skräckfylld upptäcktsfärd genom årtusenden av kvinnohat och förtryck – och av envist motstånd. En idéhistorisk resa från antiken till Martin Luther...  FARVÄL STOCKHOLM OCH HALLÅ MALMÖ! I helgen spelade vi de sista föreställningarna av Guds olydiga revben i Stockholm - vårt häftiga samarbete med Cirkus Cirkör och Dramaten. Nu packar vi ihop hela detta fina gäng och skjutsar ner dem till oss i Malmö där det blir 18 storslagna föreställningar på Hipp. Du har väl bokat biljett?
Website Link
Text Word Count 317  535  342
Like 24  0  46

MALMÖ STADSTEATER Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. MALMÖ STADSTEATER Top 1 ads got 24 likes. MALMÖ STADSTEATER uses a sentence with the finishing touch title: “”Varför är skådespelarna nakna?””, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. MALMÖ STADSTEATER shared 317 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. MALMÖ STADSTEATER should continue to optimize the ad content.

3.MALMÖ STADSTEATER Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2019-04-13-2019-04-21  2019-04-15-2019-04-21  2019-04-14-2019-04-21
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by MALMÖ STADSTEATER are successful.

MALMÖ STADSTEATER Creative Analysis: 

MALMÖ STADSTEATER placed a Video ad in 2019-04-13-2019-04-21, and got 24 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.MALMÖ STADSTEATER Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Sweden,Denmark  Sweden  Sweden
Language  Swedish  Swedish  Swedish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

MALMÖ STADSTEATER has the best conversion in Sweden,Denmark, and can advertise more in Sweden,Denmark in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.MALMÖ STADSTEATER Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-13-2019-04-21  2019-04-15-2019-04-21  2019-04-14-2019-04-21
During  9 days  7 days 8 days 
Like  24  0  46
Share  8  0  1
Comment  1  0  0

Advertising effectiveness is a direct manifestation of advertising. MALMÖ STADSTEATER ‘s Top 1 ad received 24 likes, 8 shares, 1 comments in just 9 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for MALMÖ STADSTEATER, helping MALMÖ STADSTEATER to grasp the ad data more clearly.