Top Ads on MAKEUP

MAKEUP Background Introduction:

https://makeup.bg/

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

MAKEUP has been advertising and marketing on Facebook for many years. And MAKEUP has placed 15877 of ads on the Facebook platform in the last month. In the past few years,MAKEUP has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for MAKEUP on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for MAKEUP. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from MAKEUP.

BigSpy

1.MAKEUP Top 3 Ads Basic Understanding

   top1  top2  top3
Name  MAKEUP  MAKEUP  MAKEUP
Page Categories  Business & Economy Website  Health/Beauty  Artist
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  woocommerce

MAKEUP Marketing Objectives Analysis: 

MAKEUP has been operating in Business & Economy Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. MAKEUP best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.MAKEUP Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Joules By Radhika Ethereal Elegance Temple Jewellery Sets  4,7 stjärnor på Kicks Jak pisać posty, aby zwiększyć zasięgi  
Ad Copy Text  Nykaa's End Of Season Sale is LIVE! Up to 40% off Nykaa Cosmetics, Maybelline New York, Lakmé & man...  Urban Decays #1 bästsäljare finns även som resestorlek! Den håller din makeup på plats i upptil...  Odbierz BEZPŁATNY dostęp do materiału wideo: Jak Zwiększyć Zasięgi w Branży Beauty Poznasz...
Link Description  N/A  N/A  Zobacz wideo i dowiedz się, jak krok po korku napisać post, aby zwiększyć zasięgi nawet o 300%!
Website Link  itunes.apple.com  www.kicks.se  tomkowska.pl
CTA  INSTALL_MOBILE_APP  SHOP_NOW  LEARN_MORE
Text Word Count 174  156  477
Like 1  139  0

MAKEUP Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. MAKEUP Top 1 ads got 1 likes. MAKEUP uses a sentence with the finishing touch title: “Joules By Radhika Ethereal Elegance Temple Jewellery Sets”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. MAKEUP shared 174 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. MAKEUP should continue to optimize the ad content.

3.MAKEUP Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Image
Ad Time   2020-06-15-2020-06-21  2020-06-07-2020-06-20  2020-06-16-2020-06-20
Landing Page Link  https://itunes.apple.com/app/id1022363908  https://www.kicks.se/urban-decay/makeup/bas/setting-spray/all-nighter-setting-spray-118-ml?utm_medium=instagram&utm_source=social&utm_campaign=leverantor_se&utm_term=2023_UD&fbclid=IwAR2YU63_1C9Y1NYmSW9KK5tXMMgZ-V7KMPHnOZT70VJep9IVCppYlkyll3c   https://tomkowska.pl/sp1-jak-zwiekszyc-zasiegi-na-fanpage/?utm_source=facebook&utm_medium=cpc&utm_campaign=3.+Cie%C5%84+do+powiek+-+W+%5B18/34K%5D+%5B150k%5D&utm_content=O2T1&fbclid=IwAR2AWYXls2LI8WfCMm8nAgng_9ga1Dtan8NBkJ452bNRo1X0GwKdYgtiWTk

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by MAKEUP are successful.

MAKEUP Creative Analysis: 

MAKEUP placed a Carousel ad in 2020-06-15-2020-06-21, and got 1 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.MAKEUP Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  India  Sweden,Norway  Poland
Language  English  Swedish  Polish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

MAKEUP has the best conversion in India, and can advertise more in India in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.MAKEUP Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-15-2020-06-21  2020-06-07-2020-06-20  2020-06-16-2020-06-20
During  7 days  14 days 5 days 
Like  1  139  0
Share  0  5  0
Comment  0  8  0

Advertising effectiveness is a direct manifestation of advertising. MAKEUP ‘s Top 1 ad received 1 likes, 0 shares, 0 comments in just 7 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for MAKEUP, helping MAKEUP to grasp the ad data more clearly.