Top Ads on Lovepop Cards
Lovepop Cards Background Introduction:
Lovepop creates unique, laser-cut pop-up cards and is on a mission to create 1 billion magical moments around the world.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Lovepop Cards has been advertising and marketing on Facebook for many years. And Lovepop Cards has placed 175 of ads on the Facebook platform in the last month. In the past few years,Lovepop Cards has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Lovepop Cards on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Lovepop Cards. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Lovepop Cards.
1.Lovepop Cards Top 3 Ads Basic Understanding
|Name||Lovepop Cards||Lovepop Cards||Lovepop Cards|
|Page Categories||Retail Company||Retail Company||Retail Company|
Lovepop Cards Marketing Objectives Analysis:
Lovepop Cards has been operating in Retail Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Lovepop Cards best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Lovepop Cards Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||The Most Memorable Cards You Can Give||The Most Memorable Cards You Can Give||Father's Day is June 21st!|
|Ad Copy Text||This is a great card to give them "just because" you want to make them smile!||This is a great card to give them "just because" you want to make them smile!||For a dad as fierce as the Mandalorian. Let him know he’s the best in the galaxy this Father’s D...|
|Link Description||Our hand-crafted cards unfold into miniature sculptures.||Our hand-crafted cards unfold into miniature sculptures.||With Lovepop's hundreds of designs, you're sure to find the perfect card for Father's Day!|
|Text Word Count||78||78||122|
Lovepop Cards Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Lovepop Cards Top 1 ads got 1190 likes. Lovepop Cards uses a sentence with the finishing touch title: “The Most Memorable Cards You Can Give”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Lovepop Cards shared 78 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Lovepop Cards should continue to optimize the ad content.
3.Lovepop Cards Top 3 Ads Creative Selection
|Landing Page Link||https://www.lovepopcards.com/collections/shop-greeting-cards-lp?featured=LP1601&utm_source=facebook&utm_medium=display&utm_campaign=6158240779470_6197479937470_6227189803470_Acquisition_Prospecting_US_Evergreen_Lookalikes_CBO_Lookalike_March2020_CardinalBuyers3%25_LP1601_TS_Evergreen_Dragonfly_VideoTSJ_ShopAllLP&fbclid=IwAR0tj2pjYLitWnmjiOzsPMnaPMFRj_JDYJQ3zjAqUpvDn_yzEoa01C6JjTs||https://www.lovepopcards.com/collections/shop-greeting-cards-lp?featured=LP1751&utm_source=facebook&utm_medium=display&utm_campaign=6206778534870_6206779406670_6227188775870_Remarketing_Email_US_Remarketing_Emails_Unsubscribed_April2020_LP1751_TS_Evergreen_Cardinal_Video_ShopAllLP_TS20.1.1+VideoTSJ192V1_Spring-Cardinal-UGC+UGC+CREDITS_D15-S33-E33+text_beauty-of-spring+headline_not-your-average+lp_shopcards+format_UGC&fbclid=IwAR1lcrpice83LHRl8_BuxkMlOavX0oef3NLauPY_tvlKK8Hlximn4BFqZ_w||https://www.lovepopcards.com/collections/fathers-day-greeting-cards?featured=LP2604|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Lovepop Cards are successful.
Lovepop Cards Creative Analysis:
Lovepop Cards placed a Video ad in 2020-02-17-2020-06-14, and got 1190 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Lovepop Cards Top 3 Ads Audience Analysis:
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Lovepop Cards has the best conversion in N/A, and can advertise more in N/A in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Lovepop Cards Top 3 Ads Performance Display
|During||119 days||115 days||9 days|
Advertising effectiveness is a direct manifestation of advertising. Lovepop Cards ‘s Top 1 ad received 1190 likes, 220 shares, 74 comments in just 119 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Lovepop Cards, helping Lovepop Cards to grasp the ad data more clearly.