Top Ads on LoveKoala

LoveKoala Background Introduction:

LoveKoala è il nostro marchio che si impegna a favorire due cose importanti, tra loro collegate nella vita – bellezza e capelli.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

LoveKoala has been advertising and marketing on Facebook for many years. And LoveKoala has placed 39 of ads on the Facebook platform in the last month. In the past few years,LoveKoala has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for LoveKoala on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for LoveKoala. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from LoveKoala.

BigSpy

1.LoveKoala Top 3 Ads Basic Understanding

   top1  top2  top3
Name  LoveKoala  LoveKoala  LoveKoala
Page Categories  Website  Website  Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

LoveKoala Marketing Objectives Analysis: 

LoveKoala has been operating in Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. LoveKoala best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.LoveKoala Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline   SCONTO + SPEDIZIONE GRATUITA  ☀ 29.90€ ☀ N/A 
Ad Copy Text   . -% ➤ https://bit.ly/2Wuzt10  : ̀ ☀❣ ➤ https://bit.ly/2SRzfQr  no setting
Link Description  Solo oggi.  SPEDIZIONE GRATUITA  Spedizione Gratuita.
Website Link  www.lovekoala.it  bit.ly  www.lovekoala.it
CTA  LEARN_MORE  LEARN_MORE  SHOP_NOW
Text Word Count 42  46  0
Like 1805  845  0

LoveKoala Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. LoveKoala Top 1 ads got 1805 likes. LoveKoala uses a sentence with the finishing touch title: “ SCONTO + SPEDIZIONE GRATUITA ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. LoveKoala shared 42 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. LoveKoala should continue to optimize the ad content.

3.LoveKoala Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Image
Ad Time   2020-05-04-2020-06-15  2020-05-10-2020-06-13  2020-05-14-2020-06-06
Landing Page Link  https://www.lovekoala.it/products/slipon-scarpe-da-ginnastica?variant=31341599195247  https://www.lovekoala.it/products/sunwaves?variant=31560673755247&fbclid=IwAR27uU1r-kCcyDVKH6JRqTV2rA_nj3gJl74K9OWp33LysIj958hGMQYxkAQ   https://www.lovekoala.it/products/slipon-scarpe-da-ginnastica?_pos=1&_sid=aac132ae2&_ss=r&variant=31341599195247

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by LoveKoala are successful.

LoveKoala Creative Analysis: 

LoveKoala placed a Video ad in 2020-05-04-2020-06-15, and got 1805 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.LoveKoala Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Romania  Italy  Italy
Language  Italian  Vietnamese  Italian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

LoveKoala has the best conversion in Romania, and can advertise more in Romania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.LoveKoala Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-04-2020-06-15  2020-05-10-2020-06-13  2020-05-14-2020-06-06
During  43 days  35 days 24 days 
Like  1805  845  0
Share  334  108  0
Comment  249  37  0

Advertising effectiveness is a direct manifestation of advertising. LoveKoala ‘s Top 1 ad received 1805 likes, 334 shares, 249 comments in just 43 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for LoveKoala, helping LoveKoala to grasp the ad data more clearly.