Top Ads on Love Wellness

Love Wellness Background Introduction:

A fresh take on women's health and wellness: natural products that you and your shelf will love.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Love Wellness has been advertising and marketing on Facebook for many years. And Love Wellness has placed 140 of ads on the Facebook platform in the last month. In the past few years,Love Wellness has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Love Wellness on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Love Wellness. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Love Wellness.

BigSpy

1.Love Wellness Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Love Wellness  Love Wellness  Love Wellness
Page Categories  Health/Beauty  Health/Beauty  Health/Beauty
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Love Wellness Marketing Objectives Analysis: 

Love Wellness has been operating in Health/Beauty for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Love Wellness best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Love Wellness Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  One Quiz. Four Questions. Thirty Seconds.  See What All The Hype Is About! 50% OFF Your First Purchase 
Ad Copy Text  Ladies! Discover how Love Wellness can help you feel & live better. Take our wellness quiz and rece...  For a limited time, Buy One Get One Free on our best-selling wellness products! Use Code: HEREFORYOU...  Don’t forget about your discount! Get 50% OFF your first purchase, for a limited time only! Disco...
Link Description  Loved by Forbes, PEOPLE & ELLE Magazine.  Sale ends soon! Take advantage before it's too late.  Loved by Forbes, PEOPLE & ELLE Magazine
Website Link  lovewellness.com  lovewellness.com  lovewellness.com
CTA  LEARN_MORE  SHOP_NOW  SHOP_NOW
Text Word Count 138  280  227
Like 491  14  147

Love Wellness Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Love Wellness Top 1 ads got 491 likes. Love Wellness uses a sentence with the finishing touch title: “One Quiz. Four Questions. Thirty Seconds.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Love Wellness shared 138 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Love Wellness should continue to optimize the ad content.

3.Love Wellness Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-05-19-2020-06-19  2020-06-15-2020-06-18  2020-05-17-2020-06-17
Landing Page Link  https://lovewellness.com/pages/takethequiz?utm_source=CTC+FB&utm_medium=CTC_2020_Quiz_Prospecting_Conversions_%5BQuiz%5D&utm_content=LW_QUIZ_AD_02_1X1_OneQuizHeadline_QuizLP&utm_campaign=18%2B+Broad+(F)  https://lovewellness.com/pages/hereforyou?utm_source=CTC+FB&utm_medium=CTC_2020_Remarketing_Existing_EmailSegments_%5BSale%5D&utm_content=6.11_LW_HEREFORYOU_BOGO_June_DCT_LP&utm_campaign=Remarketing-+BOGO+List+-+6.11+BOGO+DCT&fbclid=IwAR0MA3keFaPmtX-R0H5kwHAHiPa7063r5-DpD2JmNszttTPFKewLrp4C4VM   https://lovewellness.com/pages/letsgo

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Love Wellness are successful.

Love Wellness Creative Analysis: 

Love Wellness placed a Video ad in 2020-05-19-2020-06-19, and got 491 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Love Wellness Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  N/A  N/A
Language  English  N/A  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Love Wellness has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Love Wellness Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-19-2020-06-19  2020-06-15-2020-06-18  2020-05-17-2020-06-17
During  32 days  4 days 32 days 
Like  491  14  147
Share  141  1  24
Comment  32  0  11

Advertising effectiveness is a direct manifestation of advertising. Love Wellness ‘s Top 1 ad received 491 likes, 141 shares, 32 comments in just 32 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Love Wellness, helping Love Wellness to grasp the ad data more clearly.