Top Ads on Logitech G

Logitech G Background Introduction:

The official Facebook page of Logitech G. We combine engineering, testing, and a relentless pursuit of breaking the next boundary to make superior gaming h

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Logitech G has been advertising and marketing on Facebook for many years. And Logitech G has placed 251 of ads on the Facebook platform in the last month. In the past few years,Logitech G has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Logitech G on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Logitech G. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Logitech G.

BigSpy

1.Logitech G Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Logitech G  Logitech G  Logitech G
Page Categories  Computers (Brand)  Product/Service  Computers (Brand)
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Logitech G Marketing Objectives Analysis: 

Logitech G has been operating in Computers (Brand) for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Logitech G best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Logitech G Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  All-New G604 For Battle Royale Mastery  有線でのゲーミングよりも高速。 Compétition online de SimRacing ! 
Ad Copy Text  Master MOBA, MMO and Battle Royale gameplay. See the new G604 LIGHTSPEED Wireless Gaming Mouse.  ロジクールGの高パフォーマンス ワイヤレス通信で、優位に立とう。   Logitech McLaren G Challenge Du 1er juin au 13 juillet, professionnels ou amateurs, c'est le momen...
Link Description  Free Shipping Over $29!  N/A  C'est gratuit mais tu peux gagner gros.
Website Link  www.logitechg.com  lightspeed.logitechg.com  bit.ly
CTA  SHOP_NOW  SHOP_NOW  LEARN_MORE
Text Word Count 95  92  159
Like 363  195  197

Logitech G Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Logitech G Top 1 ads got 363 likes. Logitech G uses a sentence with the finishing touch title: “All-New G604 For Battle Royale Mastery”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Logitech G shared 95 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Logitech G should continue to optimize the ad content.

3.Logitech G Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Image
Ad Time   2020-06-11-2020-06-20  2020-04-15-2020-06-19  2020-06-04-2020-06-18
Landing Page Link  https://www.logitechg.com/en-us/products/gaming-mice/g604-lightspeed-wireless-gaming-mouse.910-005622.html?utm_campaign=GA_FY21Q1_OPX_EN-US&utm_source=Facebook&utm_medium=paid_social&utm_content=G604Video&fbclid=IwAR25PI_8Q9dPrWGevcf-rUEiRh4CNWTGm5hY_3UpBQ_nfFHlP9tMX_S4-jQ  https://lightspeed.logitechg.com/fps/jp/?utm_source=facebook&utm_medium=cpc&utm_campaign=%5BJAP-WIRELESSFAMILY-APR20-JP%5D+-+Awareness&utm_content=BROAD+-+Gamers   https://www.logitechg.fr/fr-fr/esports/g-challenge-eracing.html

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Logitech G are successful.

Logitech G Creative Analysis: 

Logitech G placed a Video ad in 2020-06-11-2020-06-20, and got 363 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Logitech G Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United Arab Emirates,Turkey,United States  Japan  France
Language  English  Japanese  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Logitech G has the best conversion in United Arab Emirates,Turkey,United States, and can advertise more in United Arab Emirates,Turkey,United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Logitech G Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-11-2020-06-20  2020-04-15-2020-06-19  2020-06-04-2020-06-18
During  10 days  66 days 15 days 
Like  363  195  197
Share  34  11  42
Comment  83  5  344

Advertising effectiveness is a direct manifestation of advertising. Logitech G ‘s Top 1 ad received 363 likes, 34 shares, 83 comments in just 10 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Logitech G, helping Logitech G to grasp the ad data more clearly.