Top Ads on Localized

Localized Background Introduction:

Localized draws on global professionals talent to offer career guidance and expertise to aspiring professionals who share language or culture.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Localized has been advertising and marketing on Facebook for many years. And Localized has placed 18 of ads on the Facebook platform in the last month. In the past few years,Localized has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Localized on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Localized. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Localized.


1.Localized Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Localized  Localized  Localized
Page Categories  Career Counselor  Commercial & Industrial  Patio/Garden
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  magento  wordpress

Localized Marketing Objectives Analysis: 

Localized has been operating in Career Counselor for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Localized best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Localized Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Virtual career fair  3000 Litre Slimline Water Tank Special N/A 
Ad Copy Text  Graduating? Jump-start your career! Connect with employers at Localized’s virtual career fair from...  no setting  no setting
Link Description  N/A  Durable, easy to install and competitively priced.  N/A
Website Link
Text Word Count 209  0  0
Like 649  0  0

Localized Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Localized Top 1 ads got 649 likes. Localized uses a sentence with the finishing touch title: “Virtual career fair”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Localized shared 209 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Localized should continue to optimize the ad content.

3.Localized Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-06-09-2020-06-14  2020-02-05-2020-06-11  2020-05-13-2020-05-18
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Localized are successful.

Localized Creative Analysis: 

Localized placed a Video ad in 2020-06-09-2020-06-14, and got 649 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Localized Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Jordan,Egypt  Australia  N/A
Language  English  English  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Localized has the best conversion in Jordan,Egypt, and can advertise more in Jordan,Egypt in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Localized Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-09-2020-06-14  2020-02-05-2020-06-11  2020-05-13-2020-05-18
During  6 days  128 days 6 days 
Like  649  0  0
Share  17  0  0
Comment  3  0  0

Advertising effectiveness is a direct manifestation of advertising. Localized ‘s Top 1 ad received 649 likes, 17 shares, 3 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Localized, helping Localized to grasp the ad data more clearly.