Top Ads on Little Mix

Little Mix Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Little Mix has been advertising and marketing on Facebook for many years. And Little Mix has placed 22 of ads on the Facebook platform in the last month. In the past few years,Little Mix has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Little Mix on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Little Mix. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Little Mix.

BigSpy

1.Little Mix Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Little Mix  Little Mix  Little Mix
Page Categories  Music Chart  Community  Music Chart
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Little Mix Marketing Objectives Analysis: 

Little Mix has been operating in Music Chart for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Little Mix best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Little Mix Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Little Mix Essentials  whoa N/A 
Ad Copy Text  Break Up Song is out now! Stream our new single and all our hits ⚡️  whoa  no setting
Link Description  N/A  N/A  N/A
Website Link  smarturl.it  www.facebook.com  lttlmx.com
CTA  LISTEN_NOW    LISTEN_NOW
Text Word Count 71  4  0
Like 337  23  0

Little Mix Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Little Mix Top 1 ads got 337 likes. Little Mix uses a sentence with the finishing touch title: “Little Mix Essentials”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Little Mix shared 71 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LISTEN_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Little Mix should continue to optimize the ad content.

3.Little Mix Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Others
Ad Time   2020-06-02-2020-06-15  2020-05-01-2020-05-04  2020-04-09-2020-04-28
Landing Page Link  https://smarturl.it/LittleMixHits  https://www.facebook.com/musicmixandmeme/videos/254014159012965/   http://lttlmx.com/BreakUpSong?IQid=fbig.videoviews.7stars

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Little Mix are successful.

Little Mix Creative Analysis: 

Little Mix placed a Video ad in 2020-06-02-2020-06-15, and got 337 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Little Mix Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Morocco  United Kingdom
Language  French  English  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Little Mix has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Little Mix Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-02-2020-06-15  2020-05-01-2020-05-04  2020-04-09-2020-04-28
During  14 days  4 days 20 days 
Like  337  23  0
Share  41  12  0
Comment  33  5  0

Advertising effectiveness is a direct manifestation of advertising. Little Mix ‘s Top 1 ad received 337 likes, 41 shares, 33 comments in just 14 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Little Mix, helping Little Mix to grasp the ad data more clearly.