Top Ads on L'ingénieur

L'ingénieur Background Introduction:

Cours génie civil en ligne. cours, exercices corrigées, notes de calcul, fiches pratiques de génie civil, bâtiment et travaux publiques.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

L'ingénieur has been advertising and marketing on Facebook for many years. And L'ingénieur has placed 6 of ads on the Facebook platform in the last month. In the past few years,L'ingénieur has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for L'ingénieur on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for L'ingénieur. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from L'ingénieur.

BigSpy

1.L'ingénieur Top 3 Ads Basic Understanding

   top1  top2  top3
Name  L'ingénieur  L'ingénieur  L'ingénieur
Page Categories  Structural Engineer  Structural Engineer  Structural Engineer
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  wordpress

L'ingénieur Marketing Objectives Analysis: 

L'ingénieur has been operating in Structural Engineer for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. L'ingénieur best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.L'ingénieur Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  L'ingénieur  L'ingénieur Fotos de la biografía 
Ad Copy Text  Voulez vous 30 modèles de CV à télécharger ? Merci de commenter "Oui" ⤵️ pour le recevoir ...  Exemple de gestion de planning chantier excel Merci de commenter OUI pour le reçevoir en privé  Calcul de l’armature des poutres voiles sous Robot Structural http://bit.ly/33ghME9
Link Description  Voulez vous 30 modèles de CV à télécharger ? Merci de commenter "Oui" ⤵️ pour le recevoir en message privé  Structural Engineer  Calcul de l’armature des poutres voiles sous Robot Structural http://bit.ly/33ghME9
Website Link  www.facebook.com  www.facebook.com  bit.ly
CTA    MESSAGE_PAGE  
Text Word Count 118  97  85
Like 222  215  6

L'ingénieur Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. L'ingénieur Top 1 ads got 222 likes. L'ingénieur uses a sentence with the finishing touch title: “L'ingénieur”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. L'ingénieur shared 118 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. L'ingénieur should continue to optimize the ad content.

3.L'ingénieur Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-02-03-2020-02-04  2019-12-08-2019-12-09  2019-11-24-2019-11-25
Landing Page Link  https://www.facebook.com/Lingenieur.B/photos/a.535526250223939/863577540752140/?type=3  https://www.facebook.com/535400253569872/posts/812137012562860/   https://geniecivilpdf.com/calcul-de-larmature-des-poutres-voiles-sous-robot-structural/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by L'ingénieur are successful.

L'ingénieur Creative Analysis: 

L'ingénieur placed a Image ad in 2020-02-03-2020-02-04, and got 222 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.L'ingénieur Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  French  English  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

L'ingénieur has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.L'ingénieur Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-02-03-2020-02-04  2019-12-08-2019-12-09  2019-11-24-2019-11-25
During  2 days  2 days 2 days 
Like  222  215  6
Share  19  37  2
Comment  534  750  2

Advertising effectiveness is a direct manifestation of advertising. L'ingénieur ‘s Top 1 ad received 222 likes, 19 shares, 534 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for L'ingénieur, helping L'ingénieur to grasp the ad data more clearly.