Top Ads on Lig China

Lig China Background Introduction:

Agora no Bairro Serra BH - Palmira 671 - LIG CHINA RESTAURANTE e DELIVERY de comida #Japonesa & #Chinesa. Baixe Nosso APP www.ligchina.com.br 31998118841

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Lig China has been advertising and marketing on Facebook for many years. And Lig China has placed 22 of ads on the Facebook platform in the last month. In the past few years,Lig China has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Lig China on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Lig China. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Lig China.

BigSpy

1.Lig China Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Lig China  Lig China  Lig China
Page Categories  Chinese Restaurant  Chinese Restaurant  Japanese Restaurant
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Lig China Marketing Objectives Analysis: 

Lig China has been operating in Chinese Restaurant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Lig China best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Lig China Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Lig China / Lig Japa  Lig China / Lig Japa Lig China Delivery e Restaurante 
Ad Copy Text  Melhor Comida CHINESA e JAPONESA da Cidade. Do tamanho da sua #Fome e Cabe no Seu #Bolso! #TáComFom...  Melhor Comida JAPONESA e CHINESA da Cidade. Do tamanho da sua #Fome e Cabe no Seu #Bolso! #TáComFom...  Este é um momento de paz, amor e celebração em família. ☺️☺️☺️☺️☺️ Feliz Pá...
Link Description  Melhor Comida CHINESA e JAPONESA da Cidade. Do tamanho da sua #Fome e Cabe no Seu #Bolso! #TáComFome? 31 998118841 www.ligchina.com.br  Melhor Comida JAPONESA e CHINESA da Cidade. Do tamanho da sua #Fome e Cabe no Seu #Bolso! #TáComFome? 31 998118841 www.ligchina.com.br  Este é um momento de paz, amor e celebração em família. ☺️☺️☺️☺️☺️ Feliz Páscoa e que em nossos corações se renovem a gratidão e a esperança!
Website Link  api.whatsapp.com  api.whatsapp.com  www.facebook.com
CTA  WHATSAPP_MESSAGE  WHATSAPP_MESSAGE  
Text Word Count 135  135  170
Like 174  254  8

Lig China Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Lig China Top 1 ads got 174 likes. Lig China uses a sentence with the finishing touch title: “Lig China / Lig Japa”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Lig China shared 135 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is WHATSAPP_MESSAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Lig China should continue to optimize the ad content.

3.Lig China Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-01-2019-05-07  2019-04-01-2019-05-07  2019-04-20-2019-04-23
Landing Page Link  https://api.whatsapp.com/send?phone=5531998118841  https://api.whatsapp.com/send?phone=5531998118841   https://www.facebook.com/ligchina.delivery/photos/a.384876764909074/2239461269450605/?type=3

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Lig China are successful.

Lig China Creative Analysis: 

Lig China placed a Image ad in 2019-04-01-2019-05-07, and got 174 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Lig China Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil  Brazil  Brazil
Language  Portuguese  Portuguese  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Lig China has the best conversion in Brazil, and can advertise more in Brazil in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Lig China Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-01-2019-05-07  2019-04-01-2019-05-07  2019-04-20-2019-04-23
During  37 days  37 days 4 days 
Like  174  254  8
Share  1  6  0
Comment  0  2  0

Advertising effectiveness is a direct manifestation of advertising. Lig China ‘s Top 1 ad received 174 likes, 1 shares, 0 comments in just 37 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Lig China, helping Lig China to grasp the ad data more clearly.