Top Ads on Lidl Lietuva

Lidl Lietuva Background Introduction:

Sveiki užsukę į oficialų „Lidl Lietuva“ puslapį. Draugaukime!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Lidl Lietuva has been advertising and marketing on Facebook for many years. And Lidl Lietuva has placed 373 of ads on the Facebook platform in the last month. In the past few years,Lidl Lietuva has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Lidl Lietuva on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Lidl Lietuva. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Lidl Lietuva.

BigSpy

1.Lidl Lietuva Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Lidl Lietuva  Lidl Lietuva  Lidl Lietuva
Page Categories  Grocery Store  Grocery Store  Grocery Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Lidl Lietuva Marketing Objectives Analysis: 

Lidl Lietuva has been operating in Grocery Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Lidl Lietuva best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Lidl Lietuva Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Fotografii din cronologie  LIDL Grilio kovų antrasis sezonas Daugiau pasiūlymų >>> 
Ad Copy Text  Dar prieš 60 metų čia būtum radęs bent 20 kaimų, kurių vietoje dabar - vien vanduo Užtvenkt...   GRILIO KOVŲ antrasis sezonas Šefai, darbuotojai ir #LIDL ambasadoriai šiais metais paruošė ne ...  Drabužiai ir saulėtai, ir vėjuotai vasaros dienai nuo ketvirtadienio. Peržiūrėk https://bit.ly...
Link Description  Dar prieš 60 metų čia būtum radęs bent 20 kaimų, kurių vietoje dabar - vien vanduo Užtvenktos Kauno marios paskandino dalį istorijos, tačiau atvėrė naujų vaizdų, sukūrė naujų kraštovaizdžių. Savaitgalį kviečiame pasivažinėti aplink marias, pasivaikščioti pažintiniais takais, įkopti į vieną neseniai atrastą piliakalnį, pasigrožėti architektūriniais perlais ir atrasti, kodėl gravitacinė kalva prie Kruonio, atrodytų, daro stebuklus - jūsų automobilį ridena į kalniuką Trečiąjį #LietuvonSuLIDL maršrutą parsisiųsk čia ➡ https://bddy.me/3hAXqxo  N/A  N/A
Website Link  bddy.me  www.facebook.com  bit.ly
CTA      SHOP_NOW
Text Word Count 598  195  108
Like 80  426  13

Lidl Lietuva Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Lidl Lietuva Top 1 ads got 80 likes. Lidl Lietuva uses a sentence with the finishing touch title: “Fotografii din cronologie”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Lidl Lietuva shared 598 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Lidl Lietuva should continue to optimize the ad content.

3.Lidl Lietuva Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2020-06-18-2020-06-19  2020-06-17-2020-06-19  2020-06-15-2020-06-19
Landing Page Link  https://www.lidl.lt/lietuvon-su-lidl  https://www.facebook.com/1591363051119370/posts/2602086576713674/   https://www.lidl.lt/lt/c/drabuziai-ir-sauletai-ir-vejuotai-vasaros-dienai/c1707?utm_source=Banner&utm_medium=Facebook&utm_content=1080x1080_Summer_clothing_All20-55&utm_campaign=Lidl_2020.06&fbclid=IwAR08Re3jt7eSOULLNvF74PidOgwL-HWRizbpYL3UgmIF6wVcTAEfehUIQ9k

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Lidl Lietuva are successful.

Lidl Lietuva Creative Analysis: 

Lidl Lietuva placed a Image ad in 2020-06-18-2020-06-19, and got 80 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Lidl Lietuva Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Lithuania  Lithuania,Denmark  Lithuania
Language  Lithuanian  Lithuanian  Lithuanian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Lidl Lietuva has the best conversion in Lithuania, and can advertise more in Lithuania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Lidl Lietuva Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-18-2020-06-19  2020-06-17-2020-06-19  2020-06-15-2020-06-19
During  2 days  3 days 5 days 
Like  80  426  13
Share  2  17  0
Comment  2  12  0

Advertising effectiveness is a direct manifestation of advertising. Lidl Lietuva ‘s Top 1 ad received 80 likes, 2 shares, 2 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Lidl Lietuva, helping Lidl Lietuva to grasp the ad data more clearly.