Top Ads on Lenovo Thailand

Lenovo Thailand Background Introduction:

We make the technology that powers the world's best ideas. Join the Lenovo Facebook page to help us tell your story. Lenovo, For Those Who Do.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Lenovo Thailand has been advertising and marketing on Facebook for many years. And Lenovo Thailand has placed 111 of ads on the Facebook platform in the last month. In the past few years,Lenovo Thailand has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Lenovo Thailand on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Lenovo Thailand. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Lenovo Thailand.

BigSpy

1.Lenovo Thailand Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Lenovo Thailand  Lenovo Thailand  Lenovo Thailand
Page Categories  Computers (Brand)  Computers (Brand)  Computers (Brand)
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Lenovo Thailand Marketing Objectives Analysis: 

Lenovo Thailand has been operating in Computers (Brand) for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Lenovo Thailand best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Lenovo Thailand Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Lenovo Thailand  Lenovo Thailand Lenovo Thailand 
Ad Copy Text  มาแล้วกับ Promotion กลางปี MID YEAR MEGA SALE!! Notebook ลดสู...  มาแล้วกับ Promotion กลางปี MID YEAR MEGA SALE!! Notebook ลดสู...  เพื่อเดือนแห่งครอบครัว เราขนคอมพิว...
Link Description  Online Exclusive  Online Exclusive  Online Exclusive
Website Link  www.lenovo.com  www.facebook.com  www.facebook.com
CTA  SHOP_NOW  LEARN_MORE  LEARN_MORE
Text Word Count 805  805  1145
Like 204  287  58

Lenovo Thailand Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Lenovo Thailand Top 1 ads got 204 likes. Lenovo Thailand uses a sentence with the finishing touch title: “Lenovo Thailand”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Lenovo Thailand shared 805 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Lenovo Thailand should continue to optimize the ad content.

3.Lenovo Thailand Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-10-2020-06-17  2020-06-10-2020-06-16  2020-06-10-2020-06-14
Landing Page Link  https://www.lenovo.com/th/th/pc?cid=th:paidsocial:b3s9jg&fbclid=IwAR0WYoEak303JtuYh1Rs5TYxnfqHf0xOsO1TsCdUVMC_rGY_QhgiJtY-kC0  https://www.facebook.com/LenovoTH/?_sref_=10157786111676843&refid=28&_ft_=adid.23844878390290750:qid.6839038206387876281:mf_story_key.-8443585278076865968:is_sponsored.1:ei.AI@AQLfz7NezUfVU5vpbqYIzZZttHXYNeqrA3q-gsJPl3HmL04OzhlPSNUNXKOPr5U0K_7IhB60HBfT6_VSkTVXtsAh:top_level_post_id.10157786111681843:content_owner_id_new.244116751842:call_to_action_type.LEARN_MORE:page_id.244116751842:src.22:story_location.5:story_attachment_style.rich_media_collection:view_time.1592337471:filter.h_nor:tds_flgs.3:actrs.244116751842:page_insights.%7B%22244116751842%22:%7B%22page_id%22:244116751842,%22page_id_type%22:%22page%22,%22actor_id%22:244116751842,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1591858630,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B10157786111681843%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:244116751842,%22page_id%22:244116751842,%22post_id%22:10157786111681843,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R   https://www.facebook.com/244116751842/posts/10157786111651843/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Lenovo Thailand are successful.

Lenovo Thailand Creative Analysis: 

Lenovo Thailand placed a Image ad in 2020-06-10-2020-06-17, and got 204 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Lenovo Thailand Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Thailand  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Lenovo Thailand has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Lenovo Thailand Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-10-2020-06-17  2020-06-10-2020-06-16  2020-06-10-2020-06-14
During  8 days  7 days 5 days 
Like  204  287  58
Share  15  31  16
Comment  8  6  4

Advertising effectiveness is a direct manifestation of advertising. Lenovo Thailand ‘s Top 1 ad received 204 likes, 15 shares, 8 comments in just 8 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Lenovo Thailand, helping Lenovo Thailand to grasp the ad data more clearly.