Top Ads on Lenovo Singapore

Lenovo Singapore Background Introduction:

What’s next? The simple thought that drives all our technology. Follow our journey. Innovation Never Stands Still.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Lenovo Singapore has been advertising and marketing on Facebook for many years. And Lenovo Singapore has placed 63 of ads on the Facebook platform in the last month. In the past few years,Lenovo Singapore has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Lenovo Singapore on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Lenovo Singapore. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Lenovo Singapore.

BigSpy

1.Lenovo Singapore Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Lenovo Singapore  Lenovo Singapore  Lenovo Singapore
Page Categories  Product/Service  Product/Service  Product/Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Lenovo Singapore Marketing Objectives Analysis: 

Lenovo Singapore has been operating in Product/Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Lenovo Singapore best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Lenovo Singapore Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Lenovo Singapore  RSVP now Photos de la publication de Lenovo Singapore 
Ad Copy Text  Ready to face the new normal in business? Learn how technology addresses this and more in the Forres...  Ready to face the future of work? Learn how technologies come together to keep businesses going, eve...  Staying up? We’re giving you more reason to: You could win a mystery gift when you bring home sele...
Link Description  N/A  June 19, 2020 | 11am SGT  N/A
Website Link  business.lenovo.com  business.lenovo.com  www.facebook.com
CTA  LEARN_MORE  LEARN_MORE  
Text Word Count 126  123  213
Like 1207  3777  89

Lenovo Singapore Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Lenovo Singapore Top 1 ads got 1207 likes. Lenovo Singapore uses a sentence with the finishing touch title: “Lenovo Singapore”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Lenovo Singapore shared 126 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Lenovo Singapore should continue to optimize the ad content.

3.Lenovo Singapore Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Image
Ad Time   2020-06-10-2020-06-18  2020-06-10-2020-06-17  2020-06-14-2020-06-14
Landing Page Link  https://business.lenovo.com/sg-en-forresterweb-rsvp?utm_medium=paid+social&utm_source=fb&utm_campaign=fy20q1_forresterweb_fb_sg&utm_content=carousel_1200x1200&cid=sg:paidsocial:cvgcs1  https://business.lenovo.com/sg-en-forresterweb-rsvp?utm_medium=paid+social&utm_source=fb&utm_campaign=fy20q1_forresterweb_fb_sg&utm_content=feedpost_1200x1200&cid=sg:paidsocial:tbtvxd   https://www.facebook.com/290117088623/posts/10158412044943624/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Lenovo Singapore are successful.

Lenovo Singapore Creative Analysis: 

Lenovo Singapore placed a Carousel ad in 2020-06-10-2020-06-18, and got 1207 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Lenovo Singapore Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Philippines  Philippines  Singapore
Language  Slovenian  German  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Lenovo Singapore has the best conversion in Philippines, and can advertise more in Philippines in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Lenovo Singapore Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-10-2020-06-18  2020-06-10-2020-06-17  2020-06-14-2020-06-14
During  9 days  8 days 1 days 
Like  1207  3777  89
Share  9  60  4
Comment  18  66  2

Advertising effectiveness is a direct manifestation of advertising. Lenovo Singapore ‘s Top 1 ad received 1207 likes, 9 shares, 18 comments in just 9 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Lenovo Singapore, helping Lenovo Singapore to grasp the ad data more clearly.