Top Ads on Lazada Thailand

Lazada Thailand Background Introduction:

ช้อปง่ายๆ ช้อปลาซาด้า คลิก >>> http://lazada.co/TH_Thailand

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Lazada Thailand has been advertising and marketing on Facebook for many years. And Lazada Thailand has placed 61 of ads on the Facebook platform in the last month. In the past few years,Lazada Thailand has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Lazada Thailand on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Lazada Thailand. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Lazada Thailand.

BigSpy

1.Lazada Thailand Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Lazada Thailand  Lazada Thailand  Lazada Thailand
Page Categories  Other  Other  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Lazada Thailand Marketing Objectives Analysis: 

Lazada Thailand has been operating in Other for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Lazada Thailand best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Lazada Thailand Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Lazada Thailand  Lazada Thailand BenQ EX2780Q จอคอม 27 2K 144hz HDRi (จอคอมเล่นเกม จอคอมพิวเตอร์) 
Ad Copy Text  -  วันนี้เท่านั้น!! ดีลร้อนส่งตรงถึงบ้...  วันนี้เท่านั้น!! ดีลร้อนส่งตรงถึงบ้...
Link Description  ลาซาด้าอยากได้ต้องได้  ลาซาด้าอยากได้ต้องได้  ลาซาด้าอยากได้ต้องได้
Website Link  www.lazada.co.th  www.lazada.co.th  www.lazada.co.th
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 621  647  647
Like 0  0  0

Lazada Thailand Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Lazada Thailand Top 1 ads got 0 likes. Lazada Thailand uses a sentence with the finishing touch title: “Lazada Thailand”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Lazada Thailand shared 621 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Lazada Thailand should continue to optimize the ad content.

3.Lazada Thailand Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2020-04-05-2020-04-05  2020-03-26-2020-03-27  2020-03-26-2020-03-27
Landing Page Link  https://www.lazada.co.th/products/armor-raching-gaming-chair-office-chair-model-gmc-801tfm-i236137931-s1034576354.html  https://www.lazada.co.th/products/figure-rise-standard-wargreymon-amplified-i613854861-s1161614022.html   https://www.lazada.co.th/products/papa-baby-papa-52x88x53-cm-acar-tk03-i231849891-s628444860.html

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Lazada Thailand are successful.

Lazada Thailand Creative Analysis: 

Lazada Thailand placed a Carousel ad in 2020-04-05-2020-04-05, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Lazada Thailand Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Thailand  Thailand  Thailand
Language  Thai  Thai  Thai

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Lazada Thailand has the best conversion in Thailand, and can advertise more in Thailand in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Lazada Thailand Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-05-2020-04-05  2020-03-26-2020-03-27  2020-03-26-2020-03-27
During  1 days  2 days 2 days 
Like  0  0  0
Share  0  284  8
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Lazada Thailand ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Lazada Thailand, helping Lazada Thailand to grasp the ad data more clearly.