Top Ads on LaunchGood

LaunchGood Background Introduction:

Crowdfunding Incredible Muslims!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

LaunchGood has been advertising and marketing on Facebook for many years. And LaunchGood has placed 632 of ads on the Facebook platform in the last month. In the past few years,LaunchGood has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for LaunchGood on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for LaunchGood. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from LaunchGood.

BigSpy

1.LaunchGood Top 3 Ads Basic Understanding

   top1  top2  top3
Name  LaunchGood  LaunchGood  LaunchGood
Page Categories  Non-Governmental Organization (NGO)  Nonprofit Organization  Media/News Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

LaunchGood Marketing Objectives Analysis: 

LaunchGood has been operating in Non-Governmental Organization (NGO) for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. LaunchGood best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.LaunchGood Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline    LEAVE A LEGACY A Message from Mawlana Tariq Jamil 
Ad Copy Text  A safe room for a widow with her orphaned children should not be a luxury. It is a basic human righ...   £ We are about to establish the First Masjid Ever in Bracknell and we need your support t...  Mawlana Tariq Jamil has a message for you. With the help of Allah swt OnePath has reached over 600+...
Link Description  We aim at establishing 100 homes for 100 homeless widows with their orphaned children who don’t have a breadwinner.  Have A House Built In Jannah  N/A
Website Link  www.launchgood.com  launchgood.com  www.launchgood.com
CTA  DONATE_NOW  DONATE_NOW  LEARN_MORE
Text Word Count 144  459  787
Like 10  2315  8181

LaunchGood Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. LaunchGood Top 1 ads got 10 likes. LaunchGood uses a sentence with the finishing touch title: “ ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. LaunchGood shared 144 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is DONATE_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. LaunchGood should continue to optimize the ad content.

3.LaunchGood Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-06-19-2020-06-20  2020-05-28-2020-06-20  2020-04-24-2020-06-18
Landing Page Link  https://www.launchgood.com/project/homeless_overnight  https://www.launchgood.com/project/help_establish_the_first_masjid_in_bracknell_2   https://www.launchgood.com/project/spread_the_dawah_of_onepath_network_1

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by LaunchGood are successful.

LaunchGood Creative Analysis: 

LaunchGood placed a Image ad in 2020-06-19-2020-06-20, and got 10 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.LaunchGood Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Saudi Arabia  Morocco,Bahrian,Bangladesh...
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

LaunchGood has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.LaunchGood Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-19-2020-06-20  2020-05-28-2020-06-20  2020-04-24-2020-06-18
During  2 days  24 days 56 days 
Like  10  2315  8181
Share  3  552  2182
Comment  0  27  233

Advertising effectiveness is a direct manifestation of advertising. LaunchGood ‘s Top 1 ad received 10 likes, 3 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for LaunchGood, helping LaunchGood to grasp the ad data more clearly.