Top Ads on Lattelecom

Lattelecom Background Introduction:

Tehnoloģiju un izklaides kompānijas Lattelecom oficiālā Facebook lapa! Optiskais internets, digitālā televīzija, mājas telefons. Zvani 177!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Lattelecom has been advertising and marketing on Facebook for many years. And Lattelecom has placed 106 of ads on the Facebook platform in the last month. In the past few years,Lattelecom has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Lattelecom on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Lattelecom. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Lattelecom.

BigSpy

1.Lattelecom Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Lattelecom  Lattelecom  Lattelecom
Page Categories  Information Technology Company  Information Technology Company  Information Technology Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Lattelecom Marketing Objectives Analysis: 

Lattelecom has been operating in Information Technology Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Lattelecom best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Lattelecom Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Shortcut TV tikai 4,99 EUR!  Lielie Muļķi otrā sezona! Shortcut TV только 4,99 EUR! 
Ad Copy Text  Akcija! Skaties 60 populārus TV kanālus tagad par īpaši izdevīgu cenu!  Labākais seriāls 2020. gadā... Joprojām nepārspēts. Skaties 2. sezonu Shortcut Films.  Акция! Смотри 60 популярных ТВ-каналов сейчас по особо в...
Link Description  Pieslēdz jau tagad.  Shortcut Films  Подключи уже сейчас.
Website Link  www.tet.lv  www.tet.lv  www.tet.lv
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 75  91  124
Like 2  9  8

Lattelecom Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Lattelecom Top 1 ads got 2 likes. Lattelecom uses a sentence with the finishing touch title: “Shortcut TV tikai 4,99 EUR!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Lattelecom shared 75 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Lattelecom should continue to optimize the ad content.

3.Lattelecom Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-05-31-2020-06-20  2020-06-17-2020-06-19  2020-05-28-2020-06-18
Landing Page Link  https://www.tet.lv/helio-televizija/tv-pakalpojumi/shortcut  https://www.tet.lv/helio-televizija/ko-skatities/filmu-un-serialu-jaunumi/aktualakais-tv-saturs/lielie-mulki-2?utm_source=facebook&utm_medium=cpc&utm_campaign=854150_saturs_LM2_jun20&utm_content=Conversions+-+Lielie+Mu%C4%BC%C4%B7i+(2.sezona)_LV+-+l%C4%ABdz+23.06.2020+-+Interests&utm_term=LV+-+l%C4%ABdz+23.06.2020&fbclid=IwAR0t59vf1YzqoFhewe3NiveL5Gm9uxKYae5a1M_dgoTB4YpTlOQBlWImPEo   https://www.tet.lv/ru/helio-televizija/tv-pakalpojumi/shortcut

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Lattelecom are successful.

Lattelecom Creative Analysis: 

Lattelecom placed a Video ad in 2020-05-31-2020-06-20, and got 2 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Lattelecom Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Latvia  Latvia
Language  Latvian  English  Russian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Lattelecom has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Lattelecom Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-31-2020-06-20  2020-06-17-2020-06-19  2020-05-28-2020-06-18
During  21 days  3 days 22 days 
Like  2  9  8
Share  2  2  2
Comment  0  0  1

Advertising effectiveness is a direct manifestation of advertising. Lattelecom ‘s Top 1 ad received 2 likes, 2 shares, 0 comments in just 21 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Lattelecom, helping Lattelecom to grasp the ad data more clearly.